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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Wisconsin native remembered for long broadcasting career
A Wisconsin native who was a well-known weathercaster in Eau Claire early in his career and spent more than 50 years in broadcasting has died. Howard Trickey died Oct. 22 in Florida. He was 93. Born in Knapp, Trickey was a World War II veteran who went to Brown Broadcasting School in Minneapolis and worked…
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Watch panel discussion about threats against broadcasters
A panel discussion at the Broadcasters Clinic talked about the safety of broadcasters and journalists in light of new threats. The panel discussion titled “Personal Safety in Today’s Broadcasting Environment” was led by WLUK-TV News Director and WBA Board member Juli Buehler. The panel included RTDNA Executive Director Dan Shelley,… – MORE –
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WKTI switching to sports talk format
WKTI-FM in Milwaukee will become 94.5 ESPN FM when Good Karma Brands assumes ownership of the station on Nov. 1. The new station will feature local sports talk, play-by-play, and ESPN programming. “This is a natural evolution of our sports marketing, event and broadcast business in Wisconsin,” Craig Karmazin, CEO and Founder of Good Karma…
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Broadcasters Clinic addresses changing industry with expert speakers
The 62nd WBA Broadcasters Clinic recently concluded with three full days of information-packed sessions for radio and TV broadcast and media distribution engineers. Our industry is changing. At the Clinic we acknowledged our traditional broadcast distribution technology and introduced new digital and OTT opportunities. Television sessions focused on the ATSC 3.0 standard and we heard…
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Edwards wins national public media award
WUWM-FM General Manager and WBA Board member Dave Edwards is getting national recognition for innovation in public media. Edwards was awarded the 2018 U:SA Madison Hodges Innovator Award for Public Media Advancement which recognizes public media professionals who have an impact in their communities and their profession. Edwards has expanded WUWM’s local programming efforts, community-based fundraising,…
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TV station partners with high schools to collect 12K pounds of food
A Milwaukee TV station worked this fall with local high schools to collect more than 12,000 pounds of food for those in need. The WISN 12 Football Challenge exceeded previous records through in-person food donations, online contributions, and mobile fundraising. This year’s efforts shattered last year’s numbers, when in 2017 the challenge brought more than…
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Instructional series complete: Seth Resler on Text Messaging
How can broadcasters use text messaging to expand their audience? This is the topic of the final video in a series produced through a WBA partnership with Jacobs Media. The series is aimed at helping stations build their digital strategies. The tenth video in the series titled “Text Messaging Strategies for Broadcasters” is available now…
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La Crosse area veteran broadcaster dies
A La Crosse area broadcaster is being remembered for a long career and community involvement long past his retirement. David Peschau died Oct. 15 at his home. He was 70. After starting his career as a teacher, Peschau worked for the Horizon Communications and Liberty Television owned Wisconsin Television Network stations in various broadcast sales…
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WBA debates bring statewide attention to key races
The WBA Foundation held two statewide political debates in October highlighting the major party candidates in the race for Governor and the U.S. Senate. The Wisconsin Association of Independent Colleges and Universities sponsored the debates. U.S. Senate candidates Sen. Tammy Baldwin and State Senator Leah Vukmir debated Oct. 13 in Wausau. Wisconsin gubernatorial candidates Gov.…
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Lippold remembered as teacher, mentor, Hall of Famer
A man who helped to form and guide thousands of students during his 55 year academic and broadcast career has died. Henry Lippold died Saturday at Mayo Clinic Health System in Eau Claire. He was 89. Lippold started his career in 1947 and maintained academic and professional careers at UW-Oshkosh, UW-Madison, Northwestern University, and WOSH-AM,…
