Latest Association News

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    Terry McHugh retires after 40 years in local TV

    After more than 40 in local television, and 21 years at WEAU-TV in Eau Claire, Terry McHugh is retiring as Vice President and General Manager. “My career here in Eau Claire, it’s always been about community and our staff,” McHugh said. As the leader of a news organization that served the Chippewa Valley and western…

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    Spread the word about WBA Student Forum at Lambeau Field

    Oh, that perfect line. Journalists crave it. So do novelists, poets, and playwrights. Broadcasters too. Jeff Levering found it. “The Brewers win the pennant! OH MY GOD, the Brewers win the pennant!” Levering’s statewide Brewers Radio Network call sent chills, and not just because of the excitement of the moment. Many saw it as an…

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    Mauston radio station honored for rural advocacy

    Mauston radio station WRJC and its owner, Jim “Murph” Murphy, were recently given the Rural Advocacy Award from the Wisconsin Rural Schools Alliance. The nomination came from Mauston Schools Superintendent Joel Heesch who said the station is a “champion, a shield, and a voice for rural education in Juneau County.” The citation for the station…

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    Gunnar Tessmer to lead sales for WSAW-TV

    WSAW NewsChannel 7 in Wausau has promoted Gunnar Tessmer to Director of Sales for WSAW-TV, WZAW-TV, and its sister properties WYOW-TV and ESAW-TV. “This is a win-win. Our team trusts Gunnar and our business community trusts Gunnar,” said Jessica Laszewski, VP/General Manager of WSAW/WZAW-TV. “Our clients rely on his guidance to grow their local businesses…

  • Thank you to WBA Hall of Fame video director

    Tucker Boyd has told the stories of our Hall of Fame inductees, one video at a time. For 25 years, he’s served as the Director of Production/Editor of the WBA Hall of Fame videos. Tucker is taking a well-deserved retirement from this work. We are so grateful for his level of dedication to this important…

  • Elections highlight broadcasters role in democratic process

    Political season is upon us! Every election cycle, when it comes to understanding what truly matters in our daily lives, there is no substitute for turning to your local TV or radio station. For months leading up to election day, local broadcasters have been hard at work doing what they do best: Connecting neighbors, highlighting…