Latest Association News
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Podcast: RAB – THIS is Radio
RAB President and CEO Mike Hulvey joins host Oscar Rodriguez (TX Assoc. of Broadcasters) for a discussion on the continued relevance of radio and how advertisers can leverage radio’s power to increase ALL of their advertising portfolio. Mike also discusses…
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WBA’s 75th anniversary opportunity to look to future
Your WBA’s celebration of our 75th anniversary was on full display at our Awards Gala on May 2. The theme of Diamond Jubilee was a huge hit, and is a wonderful lead into our WBA Summer Conference celebration June 17-18…
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Local broadcasters as ‘Guardians’
I like writing, but I was young when I realized my ambition of being a sportswriter like my dad was doomed. For two reasons: First, I write like I talk, with very little attention to grammar. I had an excellent English teacher…
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Stop Selling a Station. Start Selling a Brand:
A Conversation About Why Platform Doesn’t Matter Anymore If you run a radio or TV station in a small or medium market, you already have something Google and Meta will never have: a brand your community trusts. You back the…
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WBA slate of officers, directors announced
The WBA Nominating Committee has set a slate of officers and directors for consideration by the WBA general membership. As provided by WBA by-laws, Anna Engelhart, Allen Media, Madison, the current WBA Vice Chair and Chair-Elect, will automatically be elevated…
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Wisconsin Broadcaster available now
The May/June issue of Wisconsin Broadcaster is now available. Highlights from this issue:
