Latest Association News
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Telemundo Wisconsin distributes backpacks
Telemundo Wisconsin (WYTU-TV) in collaboration with Alverno College celebrated their 4th annual Backpack Drive on Aug. 4. Hundreds of children came to Alverno College to receive a brand-new Telemundo backpack filled with supplies for the upcoming school year. Anchors Miguel Ramírez and Gilmarie Morales greeted and distributed over 200 backpacks filled with school supplies. More…
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School supply drive raises $52K
Generous community members across southeastern Wisconsin donated $52,844 to support the 2026 ‘WISN 12 Day of Giving Class Act School Supply Drive.’ As a result, thousands of students in Milwaukee and Waukesha counties will have essential classroom supplies. The 13th annual fundraising campaign is made possible through an ongoing partnership between WISN 12 and The…
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YP of the Month ‘strong and steady leader’
An anchor/reporter at WEAU-TV in Eau Claire, Kim Leadholm, is the WBA Young Professional of the Month for the month of August. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Magnum to acquire stations from Sparta-Tomah Broadcasting
Magnum Communications has reached an agreement with Sparta-Tomah Broadcasting to acquire their stations: WCOW-FM, Sparta; WKLJ-AM, Sparta; W271CM, Sparta; and WFBZ-FM, Trempealeau. WCOW is celebrating its 75th anniversary and is a seven-time Wisconsin Broadcasters Association Small Market Station of the Year winner. Last year hosts Ben & Arnie won the Country Music Association’s award for Best…
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WISM alumni gather for reunion
Alumni and friends of WISM in Madison held a reunion on July 17, sharing stories and reminiscing about the station for nearly three hours. WISM was a Top 40 powerhouse leading the market in ratings and revenue in the 60’s and 70’s. Launched in 1960, within a few months the station led the market and…
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Station raises money for books, literacy report
WISN-TV in Milwaukee collected $39,340 in donations so children across the community will receive free books and have access to literacy support. This latest ‘WISN 12 Day of Giving’ initiative is helping the ‘Books for Kids’ program from the local non-profit organization Next Door. “Reading sparks imagination, opens minds, and increases creativity. It’s no surprise…
