Latest Association News
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Recently retired leader of PBS Wisconsin dies
The recently retired Emeritus Director of Television for PBS Wisconsin, Jon Miskowski, died Saturday following a long battle with cancer. Miskowski started as a volunteer for public television more than 40 years ago. A statement from PBS Wisconsin said, “Jon’s…
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Stations promote event to honor veterans
A group of Magnum Media radio stations in the La Crosse area supported a veterans event that raised $38,731 for Freedom Honor Flight. The March to the Cross event held April 18 at Holmen Middle School was promoted on 102.7…
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Podcast: RAB – THIS is Radio
RAB President and CEO Mike Hulvey joins host Oscar Rodriguez (TX Assoc. of Broadcasters) for a discussion on the continued relevance of radio and how advertisers can leverage radio’s power to increase ALL of their advertising portfolio. Mike also discusses…
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WBA’s 75th anniversary opportunity to look to future
Your WBA’s celebration of our 75th anniversary was on full display at our Awards Gala on May 2. The theme of Diamond Jubilee was a huge hit, and is a wonderful lead into our WBA Summer Conference celebration June 17-18…
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Local broadcasters as ‘Guardians’
I like writing, but I was young when I realized my ambition of being a sportswriter like my dad was doomed. For two reasons: First, I write like I talk, with very little attention to grammar. I had an excellent English teacher…
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Stop Selling a Station. Start Selling a Brand:
A Conversation About Why Platform Doesn’t Matter Anymore If you run a radio or TV station in a small or medium market, you already have something Google and Meta will never have: a brand your community trusts. You back the…
