• 2026 WBA Awards for Excellence Rulebook available now

    Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…

Latest Association News

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    How do your sellers stand out in a tech world?

    Someone I know recently interviewed for a position at an Apple Store. The way Apple has this set up is by interviewing candidates in groups of three. As the interviews started, my friend noticed something pretty incredible – one of the candidates had an Android phone in front of her and was wearing a Google…

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    Lessons from the air for those on the air

    With autumn winds we’re sure to see geese flying south. Did you ever notice how geese always fly in a V-formation? There’s a reason for that. And did you ever notice how one side is a little bit longer than the other? There’s a reason for that, too. You see that side has more birds…

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    Wexlers join Legacy Club

    A WBA Hall of Famer and WBA Foundation Board member and his wife are joining the Wisconsin Broadcasters Association Foundation’s Legacy Club. Steve and Amy Wexler join a list of 30 other individuals and couples who make up the Legacy Club. Steve Wexler was inducted into the WBA Hall of Fame earlier this year. During…

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    Green Bay station collected food for storm relief

    WFRV-TV in Green Bay on Aug. 5 partnered with Festival Foods and the St. Joseph Food Program for a Storm Relief Food Drive. Through broadcast promotions, WFRV.com, the WFRV+ Streaming CTV App, and live TV cut-ins from 9 a.m.–5 p.m., WFRV-TV talent and staff mobilized viewers to come out and donate. The results included an…

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    WOMT 100 to finish year-long anniversary celebrations

    WOMT Radio is entering the final months of its historic, yearlong 100th anniversary celebration. WOMT 100 commemorates a full century since the station first signed on the air in 1926. WOMT Radio was founded by pioneers of Wisconsin broadcasting Francis and Lillian Kadow and originally broadcast from the second floor of the Mikadow Theatre on…

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    WBA team marks anniversaries

    Two WBA team members recently marked service anniversaries. Michelle Vetterkind, President and CEO31 years on Aug. 28 Kyle Geissler, Vice President9 years on Sept. 5 Congratulations and thank you for your service to the WBA.