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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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NAB releases toolkit for reporting on religion
The National Association of Broadcasters (NAB) and the NAB Education Foundation this week released its new Reporting on Religion toolkit. The website provides guidelines and recommendations for local radio and television station newsrooms, as well as journalism students, for covering religion and/or faith-based stories and issues. The online line toolkit… – MORE –
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Velic named to PD position at ‘The Hog’ in Milwaukee
Seasoned music director and longtime on-air personality, Borna Velic, was named program director at 102.9 The Hog (WHQG) in Milwaukee. He fills the seat vacated by Joe Calgaro. Velic spent his career in the Midwest working in rock radio, leaving Appleton in 2013 to join The Hog. After a nationwide search to find the best…
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Journalists host post-election discussion in Madison
The Madison chapter of the Society of Professional Journalists is partnering with UW-Madison’s Center for Journalism Ethics to host a panel discussion Nov. 7 on journalism ethics and the challenges of covering politics in highly polarized times. The event — which is free and open to the public — will… – MORE –
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Wisconsin gubernatorial candidates appear in first televised debate
Wisconsin gubernatorial candidates Gov. Scott Walker and State Superintendent Tony Evers debated Friday night in Madison at a one-hour televised event sponsored by the WBA Foundation with funding provided by the Wisconsin Association of Independent Colleges and Universities. It was aired live or delayed by more than 80 television and radio stations throughout the state.…
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It’s time to show clients their advertising investment worked
One of the most challenging questions a media salesperson can be asked is, “How do I know advertising on your station worked?” For most broadcasters today, there is no definitive answer to that question. Historically, radio and television stations have trumpeted their outstanding reach and ability to help brand products and businesses. And the model…
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Preparations underway for WBA gubernatorial debate
The panelists for the WBA Foundation’s gubernatorial debate on Friday night are meeting Thursday to finish preparing questions for the candidates, Gov. Scott Walker and State Superintendent Tony Evers. The debate will be held at WMTV-TV in Madison. WBA Hall of Famer Jill Geisler is moderating the debate and the… – MORE –
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Panel talks about dangers facing journalists
A panel discussion on Wednesday talked about the safety of broadcasters and journalists in light of new threats. The panel discussion titled “Personal Safety in Today’s Broadcasting Environment” was led by WLUK-TV News Director and WBA Board member Juli Buehler. The panel included RTDNA Executive Director Dan Shelley, Quincy Media… – MORE –
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Broadcasters Clinic attracts engineers from throughout the Midwest
Hundreds of broadcast engineers from across the Midwest and beyond ventured to Madison this week for the WBA’s Broadcasters Clinic. The Clinic runs Oct. 16-18. Photos from the event are below. Find the full agenda here.
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Carriage list updated for WBA gubernatorial debate
The second of two WBA Foundation debates will take place Friday, Oct. 19, at 8 p.m. and air live or delayed on more than 80 radio and TV stations in Wisconsin. View the most current carriage list here (Updated Oct. 16) Financial support for the debate is provided by the Wisconsin Association of Independent Colleges…
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Monfre named GM of Sinclair station in Milwaukee
Pete Monfre has been named general manager of Sinclair-owned WVTV-TV in Milwaukee. Monfre was most recently the executive vice president of Lammi Sports Management. Before that he was the vice president of sales at Clear Channel Outdoor for two years and also spent 24 years at WISN Milwaukee where he served as vice president of…
