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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Weekly Radio Addresses focus on Respect Women Act, combating addiction
This week’s Weekly Radio Addresses from Wisconsin lawmakers focus on the Respect Women Act and offering hope against addiction. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Senate Minority Leader Jennifer Shilling in this week’s Dem radio address touted new bills meant to…
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Polar Bear Plunge raises $34K for cancer charity
A Polar Bear Plunge event hosted by an Eagle River radio station raised more than $34,000 for a local cancer charity. WRJO led the 2020 Northwoods Original Polar Bear Plunge to benefit Angel On My Shoulder. Sixty plungers came from as far away as Arizona and Texas to take the plunge. WRJO morning show host…
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Bailey remembered for love of music
A member of the music industry with connections to Wisconsin broadcasting is being remembered for his love of music and work with numerous recording artists. Michael Thomas Bailey, 50, of Madison, formerly of Sheboygan, died Saturday. According to his obituary, Bailey was a “self-described educator, record collector, concert goer, food lover, music industry exile and…
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YP Corner: The trick to bulking up your saving account
I know January is the month when most people set goals or resolutions, but for me, spring, especially March is when I make the most change in my life. For one, I usually get my tax refund and two; what aids change better than a change in the weather? This month, I’ll focus my YP…
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Welton to receive 2020 NAB Radio Engineering Achievement Award
WBA Board member and regional sales manager, Central US, for Nautel Limited, Jeff Welton, will be honored April 21 with the 2020 NAB Radio Engineering Achievement Award at the NAB Show in Las Vegas. Welton handles all aspects of transmitter sales and customer support. He joined Nautel in 1990 as the company’s first customer service…
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WISN-TV hosts annual Black Excellence Awards
Milwaukee TV station WISN-TV hosted and sponsored the 35th Annual Black Excellence Awards on Feb. 28. The event recognizes African Americans who have made a significant impact on southeastern Wisconsin and beyond. The annual event was presented by the Milwaukee Times and WISN-TV anchors Sheldon Dutes and Adrienne Pedersen emceed the ceremony. “From corporate trailblazers, to…
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Toolbox restocked for 2020
Throughout my time with the WBA and as a founding member of the WBA’s Young Professionals group, I’ve always been outspoken about my belief in continuing education as a foundation for a successful career. As the world around us evolves and technology advances, communication styles change and influence the way people interact with the world…
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2020 digital trends of different generations
I did a seminar the first week of February and I wanted to include some facts about each generation and what their preferences are for online vs. offline behavior. To my surprise, some of the statistics were much different than what the media portrays and from my own assumptions. The facts below are reported by…
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Fox completes purchase of WITI-TV
Nexstar and Fox have completed a transaction that gives Fox Milwaukee TV station Fox 6 (WITI-TV) which was recently acquired by Nexstar through the purchase of Tribune Media. Fox is also buying a Nexstar station in Seattle and Nextsar is buying two stations in Charlotte. “Since completing the Tribune Media transaction we’ve evaluated opportunities to…
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Station gathers 30K cans of Play-Doh for pediatric patients
A Madison radio station broke a record when it collected more than 30,000 cans of Play-Doh to benefit the American Family Children’s Hospital. Life 102.5 (WNWC-FM) has held a drive the last three years to support the local children’s hospital. This year there was so much surplus that other area hospitals and facilities will be…
