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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Madison TV station calls for food bank donations
Madison TV station NBC15 (WMTV-TV) is seeking online donations to help a local food bank during the COVID-19 crisis. As of Friday, The Care Box Challenge has raised $186,299 (which includes $48,500 in matching funds) to benefit the Second Harvest Food Bank of Southern Wisconsin. Second Harvest anticipates it will need to provide 100,000 boxes…
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Radio station updates Black River Falls area listeners on local COVID-19 developments
A radio station serving the Black River Falls area is providing daily updates to listeners about how COVID-19 is affecting their region. WWIS Radio is continually broadcasting information on the state and local level about the effects of the virus. The station has interviewed local food bank officials regarding procedural changes for those picking up…
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Durand radio station connecting listeners through COVID-19 crisis
Durand radio station WRDN is helping listeners through the COVID-19 crisis by providing official updates, helping local businesses, and forming social connections. The station also facilitated milk and cheese curd donations for families and local school districts. The station is providing updates with local city, county, school district, and health officials on daily basis. It’s also…
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Radio group promotes ‘We Love Local’ through COVID-19 crisis
Cumulus radio stations in the Green Bay area are working to help local businesses through the COVID-19 crisis. The four radio stations in the group have posted a list of area restaurants and bars offering curbside, drive thru, and delivery service on each of the station’s websites. The effort, promoted on air as “We Love…
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Midwest stations keep audience connected
Midwest Communications radio stations from around Wisconsin are trying to keep their listeners connected with businesses still open during the COVID-19 crisis. Stations are running a PSA campaign asking listeners to support local businesses including restaurants and asking the businesses to contact the station if they are still open for business. The stations are sharing…
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Weekly Radio Addresses focus on COVID-19
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are focused on COVID-19. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Gov. Tony Evers in this week’s Dem radio address said he was “proud, but frankly, not surprised” of Wisconsinites’ efforts to combat the…
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YP Corner: Earning money with shopping apps
As promised, the month of March will be devoted to money topics. In the last six or so months, I’ve been able to ‘make’ $160 using iBotta and Rakuten. Now, ‘make’ perhaps isn’t the correct word because you have to spend money to earn money. So, how does it work? You need to download the…
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Radio group promotes local businesses operating through COVID-19 crisis
Southern Wisconsin radio group Big Radio has created an online directory connecting customers with businesses continuing to offer services through the COVID-19 crisis. The directory at shoplocal.fm includes information on local restaurants, retailers, and other businesses offering services while still complying with new health emergency regulations. Listings are updated regularly. Big Radio is providing the…
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Stevenson remembers Don Seehafer
I began my career in broadcasting at the age of 15, when I took my idea for a weekly radio program to my grandfather, Don Seehafer. He told me that I would have to earn my airtime by selling sponsorships, and I think he thought that that would likely be the end of that conversation.…
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Update link to Wisconsin Amber Alert
The Wisconsin Department of Justice has updated the website address for Wisconsin Amber Alert. The new address is: https://amberalert.widoj.gov/ The website contains resources and statistics about Wisconsin’s Amber Alert system.
