News Archive

  • New education debt relief grant added to WBA Foundation

    New education debt relief grant added to WBA Foundation

    Your WBA Foundation is adding the Eric Miller PantherVision Education Debt Relief Grant as the third such grant available to Wisconsin broadcasters looking to reduce their debt from post-secondary education. The grant is available to television news producers, photojournalists, or…

  • New WBA Hall of Fame at Hilton Milwaukee

    New WBA Hall of Fame at Hilton Milwaukee

    Your WBA Hall of Fame is now available in a newly renovated, more expansive location in the Hilton Milwaukee. As part of a wider renovation project at the hotel, the Hall of Fame recently reopened at its new location in…

  • Four to be awarded scholarships during Student Forum at Lambeau
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    Four to be awarded scholarships during Student Forum at Lambeau

    Four scholarships will be given out during the WBA Student Forum at Lambeau Field on Feb. 28 to students studying broadcasting in Wisconsin. Learn more about the WBA Student Scholarship program and apply here. The recipients are: Lexi Hull Lexi…

  • Join young broadcasters for ‘Coffee, Critiques, and Community’

    Join young broadcasters for ‘Coffee, Critiques, and Community’

    Join your fellow young broadcasters (within the first years of working in the profession) for professional development through conversation, helpful critiques, and getting your questions answered at Lambeau Field on Saturday, Feb. 28. Schedule:9-9:30 a.m. Coffee and networking9:30 am. –…

  • Agenda announced for 2026 Student Forum at Lambeau Field
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    Agenda announced for 2026 Student Forum at Lambeau Field

    The agenda for the 2026 Student Forum at Lambeau Field on Feb. 28 is available now! The keynote address will be delivered by Bill Jartz, legendary WBAY-TV anchor and PS announcer for the Green Bay Packers. Watch for updates as…

  • Broadcasters Clinic on schedule to take place in October

    Broadcasters Clinic on schedule to take place in October

    The WBA Broadcasters Clinic held every October in Madison is scheduled to take place Oct. 13-15. The WBA’s No. 1 goal is to present a safe environment, perform a fan-tas-tic Clinic for broadcast engineers, and do what we do best!…

  • Data shows advertising effective during pandemic

    Data shows advertising effective during pandemic

    While some businesses were hesitant to advertise or lowered their budgets during COVID-19, post shutdown data shows that advertising effectiveness scores on the Advertising Benchmark Index exceeded expectations, as long as the message had the right focus. Read more here….

  • WOGO hosts on-air ‘drive-in’ graduation ceremony

    WOGO hosts on-air ‘drive-in’ graduation ceremony

    A Chippewa Falls radio station helped its local high school celebrate its graduates while social distancing. WOGO worked with the high school to produce the Chi-Hi “Drive-In Graduation.” More than 300 seniors and their families lined up in decorated vehicles…

  • Waupaca LPFM changes formats

    Waupaca LPFM changes formats

    A city-owned LPFM in Waupaca is changing formats after another Waupaca station changed formats. Waupaca Radio (WILM-LP) announced on its Facebook page that it was switching to an “Adult Alternative” format during weekdays, overnights, all day Saturday, and Sunday afternoon…

  • Contest awards best quarantine hair
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    Contest awards best quarantine hair

    The WBA Young Professionals Committee hosted a fun contest on Facebook last month. Members were asked to submit photos of their current hairdo—amid the Safer at Home Order and the ability to not get a haircut. Participants submitted their selfies…

  • iHeart radio stations in Madison deliver 4 trailers of food

    iHeart radio stations in Madison deliver 4 trailers of food

    Madison’s six iHeartMedia radio stations gathered four trailers full of food during a food drive in May. Listeners left donations at Metro Market and Pick N’ Save stores and the stations delivered the food to Selfless Ambition and the Goodman…

  • Weekly Radio Addresses focused on death of George Floyd, dairy month

    Weekly Radio Addresses focused on death of George Floyd, dairy month

    In this week’s Weekly Radio Addresses, Wisconsin Lt. Governor Mandela Barnes talks about the death of George Floyd and Republican Representative Bob Kulp talks about June Dairy Month. These addresses are available for Wisconsin broadcasters to use as they see…

  • VCY America airs special to honor high school graduates

    VCY America airs special to honor high school graduates

    VCY America hosted a 2020 graduation special honoring high school seniors. The special aired Sunday and included a call-in portion allowing high school seniors to give a one-minute challenge to their class. There was also a segment for parents and…

  • Magnum Media to buy 3 La Crosse radio stations

    Magnum Media to buy 3 La Crosse radio stations

    Magnum Media is planning to purchase three radio stations from La Crosse Media Group. The announcement released Wednesday said La Crosse Media Group has filed an application with the FCC to sell WQCC-FM, KQEG-FM, and WLFN-AM to Magnum Media. “A…

  • Madison TV station helps generate 18K meals for food pantries

    Madison TV station helps generate 18K meals for food pantries

    Madison TV station WKOW-TV raised nearly $30,000 for food pantries through an 18-hour text-a-thon. The Feeding Hope event in May 14 was in partnership with the Community Action Coalition and was aimed at supporting local food pantries struggling to meet…