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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Lauer to head sales at Entercom in Milwaukee
Eric Lauer is the new Director of Sales for Entercom’s Milwaukee stations. Before joining Entercom, Lauer was a sales manager with Cox Media Group in Florida and Georgia and was most recently General Sales Manager at Scripps in Milwaukee. Entercom’s Milwaukee stations include 103.7 KISS-FM (WXSS-FM), 99.1 The Mix (WMYX-FM), and 105.7 FM/AM 1250 The…
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Chair: Get involved in the WBA
It’s an honor to represent you this year as your WBA Chair! I don’t have any magical formulas to share with you for prosperity or success, but I will use my first column to ask one thing of you and your staff this year: ENGAGE with your WBA. Perhaps like you, I spent some of…
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Radiothon adds $315K to millions raised for children’s hospital
Listeners to a Green Bay radio station raised $315,577 for St. Jude’s Children’s Hospital during a radiothon in February. Y100 (WNCY) raised $15,000 more this year than the previous year and has raised more than $4.55 million since the first radiothon 21 years ago. The radiothon was broadcast live from Bay Park Square Mall in…
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Renting instead of owning digital platforms
Without question, the hot new gadget on the market is the smart speaker – the Amazon Alexa, Google Home, and the just-released Apple HomePod. This was the hot gift this past holiday season, and there doesn’t appear to be any loss of momentum. A recent study by Canalys projects more than 56 million of these…
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Stevenson named Young Professional of the Year
Terry Stevenson, Sales Manager at Seehafer Broadcasting in Manitowoc, was recently honored as the Young Professional of the Year by the Chamber of Manitowoc County. Stevenson has been working at Seehafer Broadcasting as a sales representative since he graduated high school in 2003, working his way to become sales manager in 2014. He is a…
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WCOW-FM hosts nominated for ACM Personality of the Year
A morning show team based in Sparta has been nominated by the Academy of Country Music for small market Radio Personality of the Year. This is the second year in a row that Ben and Arnie from the Ben and Arnie Morning Show on WCOW-FM have been nominated for this award. The show has also…
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Is it taking more time to get open records requests fulfilled?
The Wisconsin Freedom of Information Council is looking for more information about the time it takes for newsrooms to have open records requests fulfilled. There was anecdotal evidence presented at the meeting suggesting the wait times are getting longer. We would like to find out what you and your reporters are experiencing. First, are you…
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Radio personality inducted into Manitowoc Lincoln Wall of Fame
An eastern Wisconsin radio personality has been inducted into the Manitowoc Lincoln Wall of Fame. Damon Ryan is one of six who were inducted on Feb. 2 during a Manitowoc Ships boys basketball game against Pulaski. Ryan is sports director for WOMT and has been the voice of the Chips for more than 40 years. …
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Station helps raise $365K for UCP
An Eau Claire TV station raised $365,256 for United Cerebral Palsy of West-Central Wisconsin with a six-hour telethon. WEAU-TV held the StarFest telethon on Jan. 27 along with the SnowBiz outdoor concert. The event also helps raise the Cerebral Palsy awareness around the community and the awareness of the functions of UCP. The telethon was…
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New GM named for NRG Media in Wisconsin
A new general manager is being named to a central Wisconsin radio group after NRG Media appointed Kurt Luchs to lead a seven-station cluster in Omaha, Nebraska. Luchs led the four-station group in the Wausau-Stevens Point area for nearly five years. Aleese Feidler has been promoted from Director of Sales to General Manager. “I am…
