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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Weekly Radio Addresses focused on death of George Floyd, dairy month
In this week’s Weekly Radio Addresses, Wisconsin Lt. Governor Mandela Barnes talks about the death of George Floyd and Republican Representative Bob Kulp talks about June Dairy Month. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In the Dem address, Lt. Gov. Mandela…
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VCY America airs special to honor high school graduates
VCY America hosted a 2020 graduation special honoring high school seniors. The special aired Sunday and included a call-in portion allowing high school seniors to give a one-minute challenge to their class. There was also a segment for parents and grandparents to call in with a one-minute challenge to the graduates. The unique broadcast also…
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Magnum Media to buy 3 La Crosse radio stations
Magnum Media is planning to purchase three radio stations from La Crosse Media Group. The announcement released Wednesday said La Crosse Media Group has filed an application with the FCC to sell WQCC-FM, KQEG-FM, and WLFN-AM to Magnum Media. “A dedicated bunch of folks really stuck together over 14 months to put this puzzle of…
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Madison TV station helps generate 18K meals for food pantries
Madison TV station WKOW-TV raised nearly $30,000 for food pantries through an 18-hour text-a-thon. The Feeding Hope event in May 14 was in partnership with the Community Action Coalition and was aimed at supporting local food pantries struggling to meet increased food demands due to the pandemic. The $30,000 raised translates to more than 16,000…
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Take time to unplug
As a young professional, it’s easy to be absorbed in your career aspirations and your pursuit of advancement but don’t underestimate the importance of unplugging. Finding a work-life balance that works for you is a crucial process that takes years of learning even after you’ve begun your career. Read more here. Cory Gylock WLAX/WEUX, La…
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Station airs concert to benefit hungry students
Eagle River radio station WRJO aired a concert featuring local artists to benefit a charity that feeds school-aged children from food insecure homes in the Northland Pines School District. The concert aired May 23 and raised more than $40,000 for “F.O.R.K” (Feed Our Rural Kids). About half of the funds raised came from a $20,000…
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Merrill radio station helps food pantries with pre-recorded concert
Merrill radio station Bluejay 96.3 (WJMT) hosted a concert of pre-recorded performances to raise money for local food pantries during the pandemic. The three-hour “Hometown Concert for the Cause” aired May 8 and featured performances from Merrill area singers, students, the city band and songs from some of Merrill’s most popular rock ‘n’ roll and…
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Weekly Radio Addresses focused on wearing masks, issues with unemployment claims
In this week’s Weekly Radio Addresses, Wisconsin Governor Tony Evers talks about the importance of wearing masks and Senate President Roger Roth highlights issues with unemployment claims filed with the state. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Gov. Tony Evers in…
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Ladysmith stations lead effort to help feed families
A pair of radio stations in Ladysmith is giving away food to help those affected by the economic downturn resulting from the pandemic. WLDY and WJBL hosted a Facebook giveaway that started with five $100 grocery gift cards. It grew to 15 $100 gift cards as the grocery store matched the stations’ five gift cards…
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ESPN Wisconsin radiothon raises $205K for pandemic relief
Milwaukee Bucks guard Pat Connaughton hosted Capture Sports Marketing’s Athletes Doing Good Radiothon on ESPN Wisconsin and raised a total of $205,859 for COVID-19 relief during the 11-hour event held Thursday. The $205,859 includes a match of all donations from Herb Kohl Philanthropies. The money will be donated to Feeding America Eastern Wisconsin, Second Harvest…


















