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WBA Awards for Excellence contest opens for entries
You can start submitting your award-winning entries for the WBA Awards for Excellence RIGHT NOW! and if you’re looking to get starlight to submitting entries…here’s the The submission deadline is Jan. 9 at 4 p.m. CT. Your WBA Awards Committee…
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2025 WBA Hall of Fame Show available now
A half-hour program highlighting four 2025 WBA Hall of Fame inductees is available to view online and available for stations to air. This show features Denise Callaway, Bill Hubbard, Mark Zoromski, and Paul Braun. The show is available to all…
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YP of the Month is ‘unsung hero’ for station group
An announcer and producer at Woodward Community Media in Appleton, Zach Zelinski, is the WBA Young Professional of the Month for the month of November. The WBA Young Professional of the Month is a nominee for the WBA Young Professional…
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Guard presents WBA with commemorative coin
WBA President & CEO Michelle Vetterkind on Oct. 24 visited with our longtime partners and friends at the Wisconsin National Guard, including Maj. Gen. Matt Strub and Brig. Gen. Brion Aderman. During the visit, Vetterkind was honored to receive a…
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Nominations open for WBA Hall of Fame, Local Broadcast Legends
Nominations are now open for the WBA Hall of Fame and the Local Broadcast Legends. The WBA Hall of Fame Committee made a number of changes to the process starting with the 2025 cycle: Nominations for both recognitions must be…
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WPR to air Martin Luther King, Jr. Day Celebration ‘Together As One’
Wisconsin will celebrate the life and legacy of Dr. Martin Luther King, Jr. live on all Wisconsin Public Radio (WPR) stations and at wpr.org Jan. 18 at noon. Hosted by Dr. Jonathan Øverby, the 41st annual official state ceremony is…
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WBA creates resource for Wisconsin PSAs
Your Wisconsin Broadcasters Association has created a clearinghouse of PSAs available for stations to use as they wish on the air. The “Ready to Use” PSAs page on the WBA website will host PSAs specifically for Wisconsin broadcasters. You can…
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Broadcasters provide inspiration for new year
The new year is a great occasion to be inspired, and I’m sure you’ll agree that Wisconsin’s local broadcasters have given us many sources for inspiration as we face the hopes for 2021. You provided critical services to your local…
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Plenty to be hopeful for in 2021
2020. What an unbelievable year! Hopefully, we will never experience another year like that. The pandemic killed thousands and was devastating to businesses small and large. But the last thing you need to read is gloom and doom. How about…
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What we learned in 2020 and what this means for 2021 (and beyond)
A few weeks ago, we joked in our daily blog that in 2015, everyone who answered the question, “Where do you want to be in five years?” got it terribly wrong. Nobody could have predicted the upheaval all of us…
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Weekly Radio Addresses discuss state’s response to pandemic
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are focused on the state’s response to the COVID-19 pandemic. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Gov. Tony…
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Wisconsin Broadcaster available now
The January/February issue of the Wisconsin Broadcaster is now available. You can download it here [PDF]. Highlights from his issue: WBA Chair Chris Bernier highlights signs of hope for broadcasters in 2021 WBA President and CEO Michelle Vetterkind writes…
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More than 1,300 entries submitted for WBA Awards
Wisconsin’s radio and TV stations have submitted 1,365 entries to the Wisconsin Broadcasters Association Awards for Excellence contest. The submission deadline for the 2020 awards was Wednesday night. A total of 112 stations submitted entries. Stations are competing…
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Wausau stations shatter holiday fundraising record
A holiday fundraising effort from two Wausau TV stations shattered its own record by more than doubling its previous campaign record. WSAW and WZAW raised $208,532 during their 2020 Share Your Holidays campaign. The previous record was $100,091. The donations…
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Gear up! Breaking News! You’re going live
Large police presence. Raise your hand if you’ve uttered those words once or twice. I cannot think of a story harder to tell than the one where you have no information. I’ll set the scene: Newsroom phone rings. It’s a…
