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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Engineers gather in Wisconsin for Midwest Regional Broadcasters Clinic
I’m pleased to report that the 70th Midwest Regional Broadcasters Clinic was a tremendous success. This annual event, a collaborative effort between the engineering teams of the Wisconsin Broadcasters Association and the Minnesota Broadcasters Association, attracted attendees from 36 states, Washington, D.C., and four countries, making it one of the most geographically diverse Clinics to…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Kasper to lead QueenB stations in Platteville
Jen Kasper has been named market manager for QueenB Radio in Platteville. Kasper has been with the company more than 16 years, serving as a top performing account executive and most recently as the director of sales. Kasper replaces Herb Cody, who took a position leading a group of radio station in Illinois recently purchased…
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SBE promotes Steve Brown to industry Fellow
The Society of Broadcast Engineers (SBE) has elevated Woodward Radio Group Chief Engineer, Steve Brown, to the rank of Fellow. The Fellow honor is the highest membership level in the SBE. Members must have made significant contributions to the broadcast engineering field or the SBE. Candidates are nominated by their peers. “Steve is an engineer’s…
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WBA Hall of Famer Bob Smith retires
WBA Hall of Famer and Gray Television executive Bob Smith has retired. Smith was executive VP and COO of Gray Television since 2013. He resigned Thursday, according to a filing with the Securities and Exchange Commission. He had corporate responsibilities and oversaw revenue and operations for Gray stations in the Midwest and western regions of…
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McPherson named evening anchor for WMTV-TV
Mark McPherson is set to return to Wisconsin as NBC15’s (WMTV-TV’s) next evening anchor/reporter. McPherson will succeed evening anchor John Stofflet, who announced last summer that he will retire from his current role and sign-off for the final time at the end of this June. His retirement comes as John celebrates 40 years in television…
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Weekly Radio Addresses focused on Wisconsin workforce
This week’s Weekly Radio Addresses from Wisconsin’s Capitol talk about the Wisconsin workforce. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic radio address, Gov. Tony Evers explains the need for policies to support the state’s workforce as well as…
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Radio auction raises money for Reedsburg community
A radio station in Reedsburg raised more than $61,000 for community organizations through a radio auction. WRDB held its 70th annual Reedsburg Area United Fund Radio Auction Jan. 23-27. The station donated 40 hours of airtime. Proceeds totaling $61,500 were raised for 30 local non-profit organizations including the Boy Scouts & Girl Scouts, Sauk County Historical…
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WBA Gala award presenters announced
The radio and television personalities who will present the awards at the WBA Gala on May 6 have been announced. The award presenters represent the stations that won Station of the Year awards last year. Stations representing radio will present the television awards and stations representing television will present the radio awards. There’s no official…
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Radio, TV stations band together to replace buses destroyed by fire
Radio and TV stations in the Green Bay area worked together to help a local charity replace buses lost in a fire. Aspiro is committed to helping people with disabilities and lost its fleet of buses in February. In response, a group of radio and TV stations and Lamar Outdoor banded together to raise $484,000…
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Weekly Radio Addresses discuss referendum results, affordable housing
This week’s Weekly Radio Addresses from Wisconsin’s Capitol comment on results from this week’s statewide referendums and affordable housing. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Republican radio address, Rep. Cindi Duchow applauds the passing of three ballot questions…
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Cody to lead station group purchased by Shaw
Herb Cody has been hired by Shaw Local Radio to be vice president and market manager for a group of eight stations it recently purchased in northern Illinois. Cody is currently vice president and market manager for QueenB Radio in Platteville. He will begin in his new position in May. He has more than two…
