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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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4 to be inducted into WBA Hall of Fame
The Wisconsin Broadcasters Association Foundation is proud to announce the 2023 WBA Hall of Fame inductees: · Al Lancaster earned a reputation over this more than 40-year career as a leader of stations that succeed by numerous measures, including community service. · Bob Meyer is known by farmers across Wisconsin for his booming voice and…
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4 to be honored as Local Broadcast Legends
The Wisconsin Broadcasters Association Foundation is proud to announce the 2023 Local Broadcast Legends honorees: · Dan Breeden‘s name is synonymous with weather in the La Crosse area because of his dedication to meteorology and the many connections he’s made in the community. · Doug Erdman is a Shawano County institution with a reputation for…
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Weekly Radio Addresses discuss family leave, cash bail
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss paid family and medical leave and cash bail constitutional amendment questions. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic radio address, Gov. Tony Evers touts his plan to create a…
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How Wisconsin broadcasters can use ChatGPT , other AI writing tools
There’s been a lot of hype lately about writing tools that use artificial intelligence (AI) and what they might mean for the future of the broadcasting industry. The conversation has focused largely on ChatGPT, as well as recent rivals created by Google and Microsoft, but similar tools have been available for a while. I have…
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Sen. Johnson joins Local Radio Freedom Act
Wisconsin Senator Ron Johnson has joined as a cosponsor of the Local Radio Freedom Act in the U.S. Senate. He is one of 20 senators to sign on to the bill shortly after it was introduced. The resolutions in the House of Representatives and the Senate oppose “any new performance fee, tax, royalty, or other…
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Broadcasters extend partnership with Wisconsin Army National Guard
I’d like to start off my column by sharing with you a note from our friends at the Wisconsin Army National Guard: Dear WBA members, We are extremely pleased to announce that our contract is live, effective March 1, 2023! I can’t tell you how great it feels to be able to be the messenger…
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Broadcasters bring advocacy effort to Madison, DC
Fellow WBA members, I begin today with a very sincere Thank You! Thank you for joining us in January for the “WBA State Legislative Day” and for your very meaningful lobbying efforts. With your help, we lobbied our legislators from across the state for nearly five hours, conducting 94 in-person meetings. We are grateful to…
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Young broadcasting professionals recognized for contributions
Young professionals are making their mark on broadcasting in Wisconsin and the WBA is recognizing them. The WBA Young Professional of the Year Award seeks to recognize young broadcasters who have made a significant impact on their stations and communities. A subcommittee of the WBA Board of Directors selected five young professionals to recognize in…
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Weekly Radio Addresses continue focus on state budget
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are continuing to put the focus on the state’s biennial budget process. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Republican radio address, Joint Finance Committee Co-chair Sen. Howard Marklein urges Wisconsinites…
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Wisconsin Broadcaster available now
The March/April issue of the Wisconsin Broadcaster is now available. Highlights from this issue:
