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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Engineers gather in Wisconsin for Midwest Regional Broadcasters Clinic
I’m pleased to report that the 70th Midwest Regional Broadcasters Clinic was a tremendous success. This annual event, a collaborative effort between the engineering teams of the Wisconsin Broadcasters Association and the Minnesota Broadcasters Association, attracted attendees from 36 states, Washington, D.C., and four countries, making it one of the most geographically diverse Clinics to…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Broadcasters Clinic named ‘Best Educational Event’ by SBE
The SBE Wisconsin chapters and the Wisconsin Broadcasters Association have won an award from the Society of Broadcast Engineers (SBE) for the Best Educational Event for the Wisconsin Broadcasters Clinic held in October 2022. The SBE said of the event, “The clinic included three days and two nights of educational sessions. The Broadcasters Clinic started…
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Steinmetz leaving WITI-TV, replacement named
WITI-TV general manager Chuck Steinmetz is retiring after 27 years with the Milwaukee TV station. Steinmetz has been with WITI since 1996. He has been senior VP and general manager since 2001, after his promotion from VP and general sales manager, and before that, local sales manager. Previously, Steinmetz was at KTVX-TV in Salt Lake…
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‘Place economics’ represents unique opportunity to demonstrate journalistic relevancy
For nearly two years Competitive Wisconsin has worked with local officials and business and civic leaders helping communities to compete more effectively on recruiting and retaining the workforce and populations essential to their wellbeing. If these local and regional renewal efforts succeed, it will be possible to envision a Wisconsin with a robust middle class,…
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Weekly Radio Addresses remain focused on state budget
This week’s Weekly Radio Addresses from Wisconsin’s Capitol remain focused on the state budget. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Republican radio address, Sen. Howard Marklein slams Gov. Tony Evers’ veto of tax cuts in the biennial budget.…
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Milwaukee TV station adds Kenosha-embedded reporter
TMJ4 (WTMJ-TV) in Milwaukee is adding a Kenosha-embedded reporter to its news team. Veteran journalist Jeffrey Zampanti, who has been covering the Kenosha community for nearly three decades, is a 1991 Tremper High School graduate and has spent the last 20 years as a sportswriter and multimedia journalist at the Kenosha News and as Director…
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Internships can open doors to eager students
Maybe you remember this line from Robert De Niro in The Intern, “I just know there’s a hole in my life and I need to fill it…soon.” There may be a hole in a college students resume and they need to fill it…with an internship at your television or radio station. Likewise, there may be…
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Like it or not, it’s time to prepare for an AI avalanche
In January we attended our 14th Consumer Electronics Show in Las Vegas. If you’ve ever been there, you know that CES provides an amazing lens on the future of technology and its impact on our culture, our businesses, and us personally. We have seen products in their infancy that within a few short years took…
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Broadcasters Clinic agenda published
The Broadcasters Clinic Committee is excited to announce the award-winning Broadcasters Clinic will return Oct. 10-12 at the Madison Marriott West! The agenda, including the list of speakers, registration links, and hotel information are available here.
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Every season is WBA Awards season
WBA AWARDS DEADLINE APPROACHING. Well, it is. The truth is, so many broadcasters do so many great things all year long, you’re missing out on a chance to be 2023’s Station of the Year if you’re not thinking “awards” right now. Here are a couple tips on how to use the six months ahead to…
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Two awarded Jowett Fellowship for photography training
Two radio station employees looking to expand their photography and videography skills are the 2023 recipients of the Rick Jowett Fellowship. Josephine Avila works at Milwaukee Radio Group. She was awarded $500 to put toward courses at UW-Milwaukee to further her skills. She wants to implement more of her passion for photography and videography into…
