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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Broadcasters recognized by Bucky Badger
Wisconsin broadcasters are honored to be included in a public art display featuring Wisconsin’s own Bucky Badger. Eighty-five life-size Bucky Badgers were unveiled in Madison this week, each designed on a unique theme, including Broadcaster Bucky. Broadcaster Bucky was sponsored by NBC 15 (WMTV) and The CW and is located at the Warner Park Community…
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Get help making the right hire
How do you know you are hiring the right person for the job? Omnia Target Reports will help narrow the field when you are filling sales, engineering, IT, or administrative posts. Get a sneak peek of a candidate’s natural job behaviors before investing valuable time, energy, and money on training. The Omnia Profile, our simple, yet…
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Column: We are the keeper of the message – Embracing digital sales
Speed Marriott | Owner / CEO | P1 Learning Registration Link: p1interactive.com Why do so many broadcast sellers, I’m talking about great sellers, folks that have a deep understanding of the marketing model. Why do they tend to avoid selling digital? I assume that it can be summed up with the age old “fear of…
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Anchor named one of Milwaukee’s ‘Women of Influence’
WTMJ-TV anchor Susan Kim is named as one of Milwaukee’s Women of Influence by the Milwaukee Business Journal. She is one of 29 getting the award. Kim is honored in the category of Community Supporter. She is a member of the board of directors of the Women’s Center. For more than a decade, her Community…
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Brett receives PBS’ highest award for station leadership
PBS named Malcolm Brett, director of Wisconsin Public Broadcasting, as the 2018 recipient of the Daniel K. Miller Station Leadership Award. The annual award recognizes a current or former PBS station manager or a manager in the public media system whose leadership, vision, courage, and commitment to the mission of public media have inspired their…
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Help student broadcasters
Professional broadcasters can help tomorrow’s broadcasters by participating in the Student Storytellers website. All you need to do is view this story: https://students.wbanewsroom.org/uw-madison/2018/05/disability/ …and leave a comment to help the student who produced it know how to make their piece better next time. There’s no account needed, only your name and email address. Thanks for helping!
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Humanities Council connecting journalists, citizens
Broadcasters across Wisconsin are involved in a Wisconsin Humanities Council project aimed at connecting journalists and citizens on urgent local issues. Beyond the Headlines is hosting events in Madison, Wausau, Eau Claire, Superior, and Milwaukee on topics relevant to the local areas. Madison – Wisconsin’s Water Future Wausau – Building Trust: Law Enforcement, the Media, and…
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Deadline set to get personalized digital roadmap at Summer Conference
A deadline is now set for anyone wanting to receive a personalized assessment of their station’s digital strategy at the WBA Summer Conference. Jacobs Media’s Digital Dot Connector, Seth Resler, will hold one-on-one meetings with broadcasters to take an in-depth look at their station’s digital strategy during the conference at the Hilton Milwaukee City Center.…
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Milwaukee station teams up to hire program director
Milwaukee radio station, WYMS, Radio Milwaukee, is teaming up with two other organizations to hire a program director. Enrique “Mag” Rodriguez will work with the station, Backline, and business accelerator gener8tor. Backline is an initiative to educate and fund Milwaukee musicians, establish Milwaukee’s reputation as an emerging music city, and help Milwaukee companies attract and…
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Stations awarded for service to community
The 2017 WBA Awards for Excellence were given out Saturday night, and among the winners were stations recognized for their community service projects. The awards for Best Significant Community Impact are aimed at honoring the radio and TV stations that are making a difference in their communities. This year’s winners were: LARGE MARKET TV 1st…
