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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Appleton station marks 40 years by sharing recording
Appleton station WAPL is marking 40 years on the air this year and recently shared some history from the station’s founding. The station recently shared the audio from a found a record that contains a recording of the announcement of the purchase of the station. Congratulations to WAPL!
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Court responds to request for judges’ email addresses
The Wisconsin Supreme Court is denying a request for the court to release the direct email addresses of Wisconsin judges. The request was made by talk show host Mark Belling and was the subject of a column posted to WBA Newsroom on Monday. In a letter to Belling released… – MORE –
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Purcell named director of Wisconsin Public Media
Gene Purcell is being named the director of Wisconsin Public Media effective Aug. 1. Purcell replaces longtime director Malcolm Brett, who will retire at the end of July. He is currently the executive director of the Wisconsin Educational Communications Board, the University’s partner in delivering WPR and WPT. Longtime WPR listeners might remember him as…
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Stations should have safety plans
Are we safe? It’s a basic question, but to answer it honestly it takes a deep dive into station and employee safety and a hard look at our procedures and facilities. In June, at the WBA Summer Convention, a panel of journalists and law enforcement personnel discussed employee safety from two vantage points: inside the station…
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Collaboration connects UW-RF media production students to German school
As the only instructor of video production on the campus of UW-River Falls, I have often found myself the recipient of unsolicited requests for campus and community video productions, project ideas for students, and related collaborative proposals which due to my nature as a “yes guy” I often entertained until my tenure committee recommended that…
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New photos available from WBA Hall of Fame induction
New professional photos from the 2018 WBA Hall of Fame induction are now available. The images are below. The WBA inducted Chris Lytle, Tom Koser, Gary Timm, and Bob Smith at the Hilton Milwaukee City Center during the WBA Summer Conference. Their induction videos are available by clicking on each of their names.
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Summit explores future TV technology
The WBA is supporting a summit underway in Columbus, Ohio that explores the coming deployment of ATSC 3.0 technology. The ATSC 3.0 Midwest Next-Gen Summit features helpful, practical information regarding the deployment of ATSC 3.0, plus insightful discussion about opportunities for viewers and advertisers. FCC Commission Michael O’Rielly attended the first day of the conference.…
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WBA Summer Conference returns to Milwaukee
The WBA Summer Conference returned to Milwaukee last week and celebrated at the home of the WBA Hall of Fame at the Hilton Milwaukee City Center. Here are the highlights: Golfers traveled on Wednesday to Fire Ridge Golf Club in Grafton to enjoy some time on the course for the annual WBA golf tournament. At…
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Wisconsin issues first ‘Green Alert’
The Wisconsin Department of Justice issued on June 20 its first Green Alert to help find a missing veteran. The missing veteran was later found safe. The Wisconsin DOJ issues Green Alerts as a non-EAS alert using the Wisconsin Crime Alert Network (WCAN) dissemination via email, text, fax, website, etc. This is the same WCAN dissemination…
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Steinhart wins raffle at WBA Summer Conference
WISN-TV Director of Engineering Jim Steinhart, won $840 at the WBA Foundation’s 50/50 Raffle at the exhibitor reception during the WBA Summer Conference. Another $840 was raised for the WBA Foundation. Thank you to all supporters of the WBA Foundation.
