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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Video: Social Media for Broadcasters
The WBA and Jacobs Media are teaming up to bring members a video series aimed at helping stations build their digital strategies. The fourth video titled “Social Media for Broadcasters” is available now in the WBA website’s Members Only section and in the videos section of the WBA app. The videos are produced by Jacobs…
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How to get digital buy-in from others in your company
I was in Milwaukee during the WBA Summer Conference for one-on-one digital strategy sessions with a number of Wisconsin broadcasters. I met with general managers, sales managers, program directors, and digital directors. Over and over again, I heard from people who faced the same challenge: How to get their colleagues to buy in to the…
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Milwaukee stations to broadcast debate of GOP Senate candidates
The University of Wisconsin-Milwaukee’s Mainstage Theatre will be the setting for the first broadcast debate in the Wisconsin race for U.S. Senate. All five Republican candidates have agreed to participate – Charles Barman, George Lucia, Griffin Jones, Kevin Nicholson and Leah Vukmir. The debate will air live on Thursday, July 26 from 6-7 p.m. on…
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Young Professionals restock at Toolbox event
More than 50 people came out Friday for a first-of-its-kind event put on by the WBA Young Professionals Committee. The Toolbox was a one-day young professional conference held at the Hilton Milwaukee City Center featuring a range of speakers and panels that focused on timely topics that are challenging young professionals every day. Speakers talked…
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WBA Hall of Fame photos, videos available
The WBA Hall of Fame welcomed four new inductees at the Summer Conference. Here are some of the early photos. Come back soon to find our professionally taken photos of the event. Check out the induction videos here: …
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Check out WBA Summer Conference photos
The WBA Summer Conference is in the books and we’ve got a lot of photos to share. Check them out below and come back to our website soon to find photos from the WBA Hall of Fame induction and the Young Professional’s event, “The Toolbox.”
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PHOTOS: Summer Conference underway
Check out photos from our first day of the WBA Summer Conference and Wednesday’s golf tournament!
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WTMJ-TV, WUWM to broadcast Democratic gubernatorial debate
The University of Wisconsin-Milwaukee’s Mainstage Theatre will be the setting for the first broadcast debate in the race for Wisconsin governor. All 10 Democratic gubernatorial candidates have agreed to participate – Tony Evers, Matt Flynn, Andy Gronik, Mike McCabe, Mahlon Mitchell, Josh Pade, Kelda Helen Roys, Paul R. Soglin, Kathleen Vinehout, and Dana Wachs. The…
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Preparations underway for 2019 Awards Gala
Wow! What a night we had at the WBA Awards Gala. Hopefully you were there. If not, you missed a night filled with beautiful hats, dresses, handsome bow ties, mint julips, a bugler, a horse head, and just a few awards. Our Kentucky Derby theme was a raging success. Even I busted out a hat…
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Burnell celebrates 20 years on the air in Oshkosh
Bob Burnell is marking 20 years on the air at WOSH in Oshkosh. The milestone is being celebrated on Friday, the day of his anniversary. Friends of the show called in to congratulate him. “We’ve had a lot of fun over the years,” Burnell said during his show. “There’s not many people can say that…
