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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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WBA Awards Gala photos available now
Photos from the 2019 WBA Awards Gala are now available. You can view the photos below. Congratulations to all the winners. See you next year on May 2 at the Madison Marriott West for the 2019 WBA Awards Gala!
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Milwaukee morning sports talk show debuts
A new morning sport talk radio show debuted in Milwaukee this week. “The Steve Czaban Show” first aired Monday on 97.3 The Game (WRNW). It’s on every weekday from 6-9 a.m. Starring Steve Czaban, the new morning show will feature the latest national and local sports headlines as well a variety of topics and news…
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Challenge the convention of targeting ‘Adults 25-54’
Adults 25-54 is not a demo, it is a family reunion, and why are buyers targeting that demo anyways? The most targeted demographic in our business is Adults 25-54. That age group includes grandparents, parents, and children. It looks more like an Easter dinner than a potential customer base. Does a new 26-year-old mother have…
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NAB Show offers view of broadcasting’s future
Having just returned from the NAB Show in Las Vegas, I can tell you without a doubt that there’s a lot of enthusiasm for the future of broadcasting! Technology is just a part of it. The people involved in broadcasting’s future are motivated and inspiring. As part of the National Alliance of State Broadcasters Associations…
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YP Corner: Dealing with an impossible workload
It doesn’t matter what industry you are in—if you are a hardworker, your boss will notice. But why does it seem like sometimes hardworkers are rewarded with… more work!? Dr. Brian Weiland is a Licensed Clinical Psychologist at the Behavioral Health Clinic of Wausau. We reached out to him to ask how to handle a…
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Wisconsin Broadcaster available now
The May/June issue of the Wisconsin Broadcaster is now available. You can download it here [PDF]. Highlights from his issue: WBA Chair Steve Lavin challenges a convention of marketing. WBA President and CEO Michelle Vetterkind highlights the major headlines from the WBA. Broadcasters participate in tornado warning tests Avoid FCC files by activating your…
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iHeartMedia Milwaukee opens performance lounge
iHeartMedia Milwaukee has opened a performance lounge to showcase musical talent, live broadcasts, and viewing parties. The Steinhafels Relax Lounge is at iHeartMedia Milwaukee headquarters and will house performances and events for the company’s brands and franchises, both broadcast and digital, including 95.7 BIG FM, FM 106.1, 97.3 The Game, V100.7, NewsTalk1130 WISN, and The…
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Broadcasters celebrate their best work at WBA Awards Gala
Radio and television stations from across Wisconsin were honored Saturday with numerous awards at the 2019 Wisconsin Broadcasters Association Awards Gala. The awards were handed out at the Madison Marriott West in Middleton with more than 390 in attendance. Competition for this year’s awards was as strong as ever with 1,786 award entries, a new…
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Broadcast veteran remembered for friendliness, work ethic
Longtime Wisconsin radio and production veteran Joe Shain is being remembered for his friendliness and “can-do” attitude. Shain died April 30. He was an on-air personality on several stations and formats, including WLTQ-FM during the period when that station was a Soft AC. For the past 18 years, he was the Assistant Production Director for…
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Fantozzi named brand manager for WOZZ
Ryan Fantozzi has been hired as brand manager for Rock 94.7, WOZZ in Wausau. He replaces Terry Stevens who was recently promoted to Operations Manager for Midwest Communications, Lansing. Fantozzi is leaving Neuhoff Media in Bloomington, Illinois where he Programmed Rock 96.7. Brett Lucht, Wausau Market Manager said, “We are excited about Ryan’s background in…
