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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Midwest stations keep audience connected
Midwest Communications radio stations from around Wisconsin are trying to keep their listeners connected with businesses still open during the COVID-19 crisis. Stations are running a PSA campaign asking listeners to support local businesses including restaurants and asking the businesses to contact the station if they are still open for business. The stations are sharing…
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Weekly Radio Addresses focus on COVID-19
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are focused on COVID-19. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Gov. Tony Evers in this week’s Dem radio address said he was “proud, but frankly, not surprised” of Wisconsinites’ efforts to combat the…
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YP Corner: Earning money with shopping apps
As promised, the month of March will be devoted to money topics. In the last six or so months, I’ve been able to ‘make’ $160 using iBotta and Rakuten. Now, ‘make’ perhaps isn’t the correct word because you have to spend money to earn money. So, how does it work? You need to download the…
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Radio group promotes local businesses operating through COVID-19 crisis
Southern Wisconsin radio group Big Radio has created an online directory connecting customers with businesses continuing to offer services through the COVID-19 crisis. The directory at shoplocal.fm includes information on local restaurants, retailers, and other businesses offering services while still complying with new health emergency regulations. Listings are updated regularly. Big Radio is providing the…
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Stevenson remembers Don Seehafer
I began my career in broadcasting at the age of 15, when I took my idea for a weekly radio program to my grandfather, Don Seehafer. He told me that I would have to earn my airtime by selling sponsorships, and I think he thought that that would likely be the end of that conversation.…
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Update link to Wisconsin Amber Alert
The Wisconsin Department of Justice has updated the website address for Wisconsin Amber Alert. The new address is: https://amberalert.widoj.gov/ The website contains resources and statistics about Wisconsin’s Amber Alert system.
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WBA Awards Gala to change format to accommodate COVID-19
A letter to WBA Members: While it may come as no surprise, sadly, like so many other events, our WBA Awards Gala has to take a major pivot this year. Because of the new restrictions imposed as a result of COVID-19, we are unable to hold the Gala as an In-Person event on May 2,…
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Walker Broadcast Management Institute postponed to 2021
The 2020 Walker Broadcast Management Institute is being postponed to 2021 because of the closures prompted by COVID-19. The courses, hosted on the UW-Madison campus, will be rescheduled for April 20-22, 2021. The UW campus is shut down until at least April 10 to curtail the spread of the virus. The courses scheduled for 2020…
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Young professionals show what they bring to broadcasting
Two more young professionals are getting recognized for the mark they’re leaving on broadcasting in Wisconsin. The WBA Young Professional of the Year Award seeks to recognize young broadcasters who have made a significant impact on their stations and communities. A subcommittee of the WBA Board of Directors selected five young professionals to recognize in…
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Why the Iowa Caucus app disaster matters to broadcasters
Regardless of your political orientation, the mess created at the Iowa Caucuses primarily by the reliance on a mobile application has lessons for all broadcasters. Today, radio and television stations rely on all forms of technology to manage information, connect with the audience, and distribute content. But in many cases, this technology is just as…
