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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Weeden retires after 34 years at WMTV-TV
NBC15 (WMTV-TV) Chief Engineer Tom Weeden is retiring after 34 years at the Madison station. “Tom’s combination of curiosity, knowledge, professionalism, and heart made him one of the best broadcast engineers we have in our industry,” WMTV General Manager Don Vesely wrote. Weeden was a part of numerous technological advancements during the course of his…
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Converge Radio station manager stepping down
The station manager for a student-run radio station on the UW-Eau Claire campus is stepping down. Scott Morfitt was hired in April 2016 ahead of the launch of what was then called Blugold Radio. The station (WDRK) was a donation from Mid-West Family Broadcasting to the UW-Eau Claire Foundation. Morfitt was there when the new…
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Get the best lighting for your headshots
I’ve been taking headshots for our staff at NewsChannel 7 for about 10 years. In that time ‘my recipe’ for lighting and editing has changed. Mostly because I’ve learned a lot along the way. My preferred set up is in our studio, with a three-point light kit. I also turn our studio overhead lights on …
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Good Karma Brands helps Dodge County through pandemic
Two radio stations run by Good Karma Brands are helping the people of Beaver Dam and Dodge County respond to the COVID-19 pandemic. WBEV has been spending a major portion of its programming, particularly in the mornings, talking to numerous local businesses about how the pandemic has affected them, and what they are doing to…
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Madison radio station takes community building online during pandemic
Madison radio station Life 102.5 (WNWC) is helping its listeners through the COVID-19 pandemic by taking its community building initiatives and moving them online. The station’s popular Family Fun Guide underwent a complete revamp to focus solely on safe-at-home activity ideas. The site now features virtual tours, arts and crafts projects, and imaginative endeavors all…
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Mid-West Family organizes webinar to help local businesses
Mid-West Family Broadcasting in Madison hosted a free webinar to help local businesses coping with the economic downturn prompted by the COVID-19 pandemic. The eight-station group teamed with the University of Wisconsin Business College, Madison Chamber of Commerce, and the local business organization Dane Buy Local to host the educational webinar. The stations are also…
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Western Wisconsin TV station promotes healthy practices, local businesses
WLAX-TV/WEUX-TV serving the La Crosse and Eau Claire areas working to help residents stay healthy and local businesses keep their doors open during the COVID-19 pandemic. The stations crated a webpage listing local businesses and restaurants that remain open during the “Safe at Home” order and is airing locally produced PSAs. The stations also airing…
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Learn how user habits are driving digital trends
Jacobs Media’s annual Techsurvey is the radio broadcasting industry’s largest survey, with over 500 participating radio stations and more than 46,000 radio listeners in 2020. This study examines the online habits of radio audiences and has enabled us to identify key digital trends. This year’s survey will examine: Smart speakers like Amazon’s Alexa, Google Home,…
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2020 Summer Conference canceled
WBA members, First and foremost, I hope that you and your families are all safe and healthy! As I realize this (sadly) is a recurring theme, it is with deep regret and sadness that the WBA Conference Committee and the WBA Board of Directors have made the difficult decision to cancel the WBA 2020 Summer…
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Wisconsin’s broadcasters step to help during pandemic
Wisconsin’s radio and TV station are stepping up to help their local communities during the COVID-19 pandemic. Here are some examples of how they’re helping: Madison radio group donates more than $900K in advertising to local businesses WWIS launches ‘People Helping People’ campaign Station helping address pandemic-related hunger Wisconsin PBS stations offer at-home learning for…
