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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Update on 2020 political broadcasting
2020 is bound to be a very active year for political broadcasting. Who do you have to sell advertising time to? How much can you charge? What paperwork do you need to retain? Who is watching what you do, and what issues are likely to arise in the coming election These issues and more were…
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FOX6 leads effort to feed first responders
FOX6 (WITI-TV) in Milwaukee is leading an effort to provide food to first responders fighting the pandemic in southeast Wisconsin. The FOX6 Feed A Hero program makes it easy to order food from a local restaurant and have it delivered or drop it off for those working at health care facilities and in public safety. The station…
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Merrill radio station airs Easter service
Merrill radio station WJMT joined with a local church to produce a live “Drive-In” Easter Sunday morning service to help worshippers who couldn’t gather for a traditional service because of social distancing. Church volunteers erected a stage and tents for the pastors, singers, readers, a keyboard player, and trumpet players in the city’s recreation center’s…
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WISN-TV hosts online food drive
WISN 12 and Hunger Task Force launched an online ‘food drive’ in April to help local families in need during the COVID-19 pandemic. While the fundraising campaign continues and the importance of financial support is more critical now than ever, this inspiring initiative has already raised $313,000, which is the equivalent of providing 4,173 boxes…
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Eau Claire stations launch ‘Operation Support Local’
Mid-West Family radio stations in Eau Claire launched “Operation Support Local” to help Chippewa Valley businesses suffering through the pandemic. The stations air quick phone conversations with local businesses to help alert the public to changes at the businesses and offer ways for residents to help support them through the crisis. The conversations air weekday…
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Weekly Radio Addresses focused on COVID-19 developments
This week’s Weekly Radio Addresses remain focused on COVID-19 with Assembly Speaker Robin Vos talking about the legislature’s response bill passed this week and Gov. Evers talking about the extension of his “Safer at Home” order. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics:…
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Radio stations raise spirits with new ‘Jump Around’ tradition
Radio stations from around Wisconsin united with a social media effort to raise the spirits of Wisconsinites during the COVID-19 pandemic by airing Jump Around on Saturdays at 3 p.m. Jump Around by House of Pain is traditionally played for the crowds at Camp Randall between the third and fourth quarter at Wisconsin Badger football…
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Willie Davis remembered for NFL, broadcasting career
Green Bay Packer legend and WBA Hall of Famer Willie Davis is being remembered for his landmark run with the Green Bay Packers and long career in broadcasting. Davis died Wednesday at the age of 85. His broadcast career spanned more than 30 years, following a 12-year National Football League Hall of Fame career with the…
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Koser joins NAB Board
Tom Koser, owner of Koser Radio Group in Rice Lake, has been elected to the NAB Radio Board. His two-year term begins June 2020. ‘I am honored to be elected by fellow broadcasters in the Midwest region to represent them and their interests at the national level in our industry,” Koser said. “The NAB is…
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Get help navigating SBA loans
The Small Business Administration is at the heart of the financial relief programs Congress has authorized in response to the pandemic. From Economic Injury Disaster Loans to the new Paycheck Protection Program, these SBA administered programs contain many helpful features that broadcasters should consider as they map their economic path through the pandemic. A recorded…
