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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Weekly Radio Addresses keep focus on response to COVID-19 pandemic
This week’s Weekly Radio Addresses from Wisconsin Governor Tony Evers and Republican Senator Chris Kapenga keep the focus on the response to the COVID-19 pandemic. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Sen. Chris Kapenga in this week’s GOP radio address says…
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Ruppert retires after 41 years in engineering
WISC-TV Director of Engineering Kevin Ruppert is retiring after a 41-year career in broadcasting. Ruppert started at the Madison station in 1979 as a news stringer while also working at a Wisconsin Dells radio station. That summer he was hired full time at WISC-TV as a master control operator and started performing transmitter maintenance. He…
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Wisconsin Broadcaster available now
The May/June issue of the Wisconsin Broadcaster is now available. You can download it here [PDF]. Highlights from his issue: WBA Chair Chris Bernier writes about helping communities through the pandemic WBA President and CEO Michelle Vetterkind highlights developments related to the pandemic and honoring great broadcasters DC lawmakers show support for broadcasters Welton…
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Former Packer John Kuhn joins Milwaukee radio station
Former Green Bay Packer fan favorite John Kuhn is joining 97.3 The Game (WRNW) in Milwaukee as a midday on-air personality. Kuhn will broadcast alongside former Wisconsin Badger Brian Butch on the new “Nine 2 Noon with Kuhn” to discuss the latest “sports and stuff” each weekday morning from 9 a.m. to 12 p.m., starting…
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4 Wisconsin House members back letter supporting PPP expansion
Four members of the Wisconsin Congressional delegation are getting behind a letter asking for the expansion of a Small Business Administration program to help broadcasters during the pandemic. The letter, led in part by Wisconsin Representative Jim Sensenbrenner, asks House leadership to expand the Small Business Administration Paycheck Protection Program to include those media companies…
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Stevenson named first WBA Young Professional of the Year
One of the founding members of the WBA Young Professionals Committee has been named the WBA’s first Yong Professional of the Year. Terry Stevenson was the highest ranked of the five young broadcasting professionals recognized this year for making a significant impact on their stations and communities. The group was selected from a group of…
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Jacobs Media announces second COVID-19 study for radio
The ongoing COVID-19 crisis has affected all aspects of Americans’ lives, from the way they shop, to how they are working (or not), to how they consume media. And since mid-March, when the pandemic first took hold, it seems every week brings change and uncertainty. In response, Jacobs Media fielded its first national tracking study in…
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Wausau TV stations raise $104K for food bank
WSAW/WZAW-TV in Wausau raised $104,714 for a local food bank with its ‘Singing for their Supper’ campaign. The money was raised for The Neighbors’ Place, Marathon County’s largest food bank. It will help feed those struggling to put food on the table in the face of the COVID-19 pandemic. The total raised locally equates to…
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4 to be inducted into WBA Hall of Fame
The Wisconsin Broadcasters Hall of Fame was created in 1989 to honor broadcasters that have devoted a minimum of 15 years to the broadcasting industry including a minimum of 10 years as a Wisconsin broadcaster. The award recognizes an individual’s history of exemplary leadership in community and statewide service as a broadcast professional. The first…
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5 to be honored as Local Broadcast Legends
Five Wisconsin Broadcasters have been chosen as 2020 WBA Local Broadcast Legends. The Wisconsin Broadcasters Association Local Broadcast Legends Award was established in 2015 under the direction of Bruce Grassman, owner/president of Results Radio. The Local Broadcast Legends Award is a great honor and recognition for individuals that work behind the scenes and within their…
