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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Madison radio veteran dies
A radio veteran who spent most of his life in Madison has died in North Carolina. John Rustad, 82, was in the final stages of Alzheimer’s and receiving nursing care when he died from COVID-19, according to his obituary. He died April 14. Rustad was born in La Crosse and spent most of his career…
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News, sports personality leaves legacy in Racine
A man who spent 36 years providing news and sports reporting in Racine has died. Gary R. Suhr, 86, died Monday in South Milwaukee. Suhr started his broadcasting career at WFHR in Wisconsin Rapids before moving to WRJN in Racine in 1962 were he retired in 1998 as the station’s news and sports director. According…
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Veteran Milwaukee TV journalist dies
A veteran journalist with a long career at WISN-TV in Milwaukee has died. Mike Anderson started at WISN-TV in 1981 and retired in 2017. “Mike Anderson was a transformative figure in the history of television news in Milwaukee,” WISN-TV News Director Ben Hart wrote. “In his storied career, he broke class and color barriers and…
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WBA Hall of Famer remembered for leadership, love of sports
WBA Hall of Famer Mike Elliott had a career in radio that spanned more than 50 years and a love of sports that he used to inspire those he led through his amazing career. Elliott died Monday. He was 82. Elliott started his career at WACE radio in Springfield, Massachusetts in 1954, where he was…
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6 Wisconsin House members sign letter seeking support for local media
Six of Wisconsin’s members of the House of Representatives have added their names to a letter [PDF] asking the Trump administration to consider federal spending on advertising be prioritized for local media outlets. Representatives Dingell and Upton from Michigan, and Representatives Flores and Veasey from Texas, are lead signers on the letter to the White House.…
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ESPN station makes temporary flip to COVID-19 programs
A sports talk radio station in Milwaukee is making a temporary change to air programming related to the COVID-19 pandemic. SiriusXM’s Doctor Radio (channel 110) and its public service channel 121, “Coronavirus: What You Need to Know” will air on 540 ESPN (WAUK-AM) beginning Monday. The programming change will preempt ESPN network programming until further…
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Update on 2020 political broadcasting
2020 is bound to be a very active year for political broadcasting. Who do you have to sell advertising time to? How much can you charge? What paperwork do you need to retain? Who is watching what you do, and what issues are likely to arise in the coming election These issues and more were…
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FOX6 leads effort to feed first responders
FOX6 (WITI-TV) in Milwaukee is leading an effort to provide food to first responders fighting the pandemic in southeast Wisconsin. The FOX6 Feed A Hero program makes it easy to order food from a local restaurant and have it delivered or drop it off for those working at health care facilities and in public safety. The station…
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Merrill radio station airs Easter service
Merrill radio station WJMT joined with a local church to produce a live “Drive-In” Easter Sunday morning service to help worshippers who couldn’t gather for a traditional service because of social distancing. Church volunteers erected a stage and tents for the pastors, singers, readers, a keyboard player, and trumpet players in the city’s recreation center’s…
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WISN-TV hosts online food drive
WISN 12 and Hunger Task Force launched an online ‘food drive’ in April to help local families in need during the COVID-19 pandemic. While the fundraising campaign continues and the importance of financial support is more critical now than ever, this inspiring initiative has already raised $313,000, which is the equivalent of providing 4,173 boxes…
