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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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WKOW-TV remembers long-time photographer
A long-time photographer at WKOW-TV in Madison is being remembered after more than 30 years in broadcasting. Mike Kellogg, 65, died Friday with his wife Mary by his side after a prolonged illness. Kellogg began work with WKOW-TV in the early 1980s after a stint with WXOW-TV in La Crosse. In addition to covering news in…
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Think differently about your 2021 budget
I truly learned about budgeting when I walked into a department head meeting at my first major market radio station a month after I became the program director. The general manager announced it was time to budget for the next year and handed out a 13-column accounting spreadsheet to each department head with the expense…
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Weekly Radio Addresses ask Wisconsinites to drive safely, continue effort against pandemic
This week’s Weekly Radio Addresses from Wisconsin’s Capitol ask Wisconsinites to drive safely and drink responsibly during the holidays and to continue taking precautions against the pandemic. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Rep. Jim Ott in this week’s GOP radio…
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Retired Wisconsin TV manager dies
A retired broadcaster who worked in sales and management at numerous Wisconsin TV stations has died. Bruce Liljegren, 79, died in September. Liljegren grew up in Rock Island, Illinois and got his start in broadcasting at WHBF-TV, WHBF-AM, and WHBR-FM in the Quad Cities working in production, booth announcing, and sports on both radio and…
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Stations make donation to Salvation Army
A group of radio stations in Marinette teamed up with local police to make a $3,000 donation to the Salvation Army in December. The donation from Bay Cities Radio is in lieu of the station’s annual “Shop With a Cop” program which had to cancelled because of the pandemic. Pictured are Andrew Leinon from the…
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State Legislature honors Local Broadcast Legend
Local Broadcast Legend Glen Moberg was honored last session by the Wisconsin State Legislature. Moberg was honored in 2019 as a WBA Local Broadcast Legend. The Wisconsin Public Radio veteran journalist retired in February 2019 and died in September 2019 after fighting cancer. The Wisconsin State Assembly and Wisconsin State Senate passed a resolution last…
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2 hosts named to new Milwaukee radio station
Two new hosts are taking the microphone today at a new Milwaukee radio station. HOT 105.7 (WXSS-HD2) in Milwaukee welcomed Promise as morning show host, who will be heard weekdays from 5 a.m. to 10 a.m. DJ Gee-A joins the station as afternoon drive host and will be heard from 2 p.m. to 7 p.m.…
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Lorenz remembered for being storyteller
A man considered a legend at Madison TV station WMTV-TV has died. Norman Lorenz, 67, died Tuesday after fighting cancer. He worked in creative services and video production at the station for 38 years. He retired in 2015. Lorenz grew up in Watertown and moved to Madison after high school. He gradated from UW-Madison before…
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Learn about tools you need to get hired
As December (or May) graduates shake off their holiday lethargy and sharpen their focus on finding a job, organization is key. The Poynter article “Tools to find, track and level-up job applications” shared a lot of good advice I wish I had had when I first started in the industry. If you don’t know where…
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WBA Hall of Fame video available
A half-hour program highlighting three WBA Hall of Fame inductees is available to view online and available for stations to air. The program showcases the contributions of three past Hall of Fame inductees: Don Seehafer (inducted in 2002), Rosa Bartell Evans (inducted in 1997), and Bob Uecker (inducted in 1994). View video in Vimeo.…
