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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Lavin named WBA Chair
Steve Lavin, WBAY-TV, Green Bay, took the position of WBA Chair during the WBA Winter Conference Business Luncheon at the Madison Concourse Hotel. Lavin replaces Steve Wexler, Good Karma Brands, Milwaukee, who finished his term as chair and will now serve as immediate past chair for the coming year. The rest of the officers for…
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4 Wisconsin lawmakers cosponsor Local Radio Freedom Act
Four Congressmen from Wisconsin are among a bipartisan group of 124 Members of Congress supporting the Local Radio Freedom Act. The resolutions in the House of Representatives and the Senate oppose “any new performance fee, tax, royalty, or other charge” on local broadcast radio stations. Wisconsin Congressman Ron Kind (D-WI-3), Glenn Grothman (R-WI-6), Sean Duffy…
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Braun featured in Alzheimer’s NCSA/PEP campaign
Legendary Badger sports broadcaster Paul Braun is featured in an upcoming campaign sharing his personal story about spotting the warning signs of Alzheimer’s. Braun’s wife was only 57 years old when she started exhibiting symptoms of Alzheimer’s. She died eight grueling years later. The Alzheimer’s Associations spots are airing on radio stations across the state.…
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Milwaukee TV station hosts awards to recognize African American leaders
Milwaukee TV station WISN-TV sponsored and hosted the 34th annual Black Excellence Awards on Friday. The awards honor African Americans from across the Milwaukee area who serve communities, inspire peers, and provide leadership. The theme for this year’s awards was “The Excellence of Imagination, Boldness, and Innovation: Honoring our Entrepreneurs.” The event was held at…
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Scholarships to be given to 4 broadcasting students
Scholarships will be given out during the WBA Student Seminar on March 2 to four students studying broadcasting in Wisconsin. The recipients are: Erica Gelman Erica Gelman is the 2019 recipient of the Morgan Murphy Media Scholarship. Erica is attending the University of Wisconsin-Madison. She is majoring in Journalism, English, and Psychology. Erica will graduate…
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WSUM provides temporary home to Wisconsin Center for Investigative Journalism
The student-run radio station at UW-Madison is providing a temporary home for the Wisconsin Center for Investigative Journalism which is cleaning up from office flooding. Eight WCIJ staff members are working from the offices of WSUM while water damage from a pipe that burst Feb. 2 or 3 in Vilas Communication Hall is repaired. It is…
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Effort to train future broadcasters results in first hire
An effort to help college students prepare themselves for a career in broadcasting has resulted in the first of what’s hoped to be many future hires. In the spring of 2016, Mid-West Family Broadcasting gifted one of its radio stations to the UW-Eau Claire Foundation. The gift included a FCC license, 25,000-watt signal, and 390-foot…
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Get your young professionals involved in the WBA
The WBA Young Professionals Committee wants to connect with young professionals at your station. If you have young professionals who want to hear from other young broadcasters and get training relevant to their interests, send their name and email address to: kgeissler@wi-broadcasters.org.
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Y100 increases radiothon total despite tower troubles
A Green Bay radio station raised more than $320,000 for the children of St. Jude, despite being off the air for more than an hour during the station’s annual two-day radiothon. Y100 (WNCY) raised $5,000 more than it raised during last year’s radiothon, making it the second year in a row that it has increased…
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How to build consensus around your station’s digital goals
Last summer I had the pleasure of traveling to Milwaukee for the Wisconsin Broadcasters Association’s annual Summer Conference where I sat down for one-on-one (and up to five-on-one) digital consultation sessions with member stations. I spoke to various broadcasters about the current state of their stations’ digital strategies and offered advice for moving forward. While…
