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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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More than $100K raised in holiday campaign
Two Wausau TV stations raised more than $100,000 to break a record in its annual Share Your Holidays campaign. WSAW NewsChannel 7 and FOX WZAW gathered donations from viewers and matching grants to support the Salvation Army of Wausau and The Neighbors’ Place. The previous record of $95,811.49 was set in 2017. Share Your Holidays…
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Former Wausau anchor, lawmaker dies
Historic TV news anchor, WBA Hall of Famer, and former Wisconsin State Senator Walter John Chilsen has died. Chilsen was a news broadcaster in Wausau and served six terms in the Wisconsin State Senate. He died on Christmas Day at the age of 95. Chilsen began his career in 1949 at WLIN radio in Merrill.…
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Drive generates 6,100 meals for the hungry
A food drive run by a Milwaukee radio station raised more than $1,500 and collected more than 1,900 pounds of food to benefit Feeding America Eastern Wisconsin. 97.3 The Game (WRNW) held its inaugural Food for the Holidays drive on Dec.14 featuring iHeartMedia Milwaukee’s on-air personalities including Drew Olson, KB, Josh, Bailey Coleman and Quinn,…
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Video: Wisconsin Broadcasters making a difference this holiday season
Thank you to all the Wisconsin broadcasters who made the season a little brighter!
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Wish-A-Thon raises more than $250,000 for Make-A-Wish
A wish-a-thon hosted by a Milwaukee radio station raised more than $250,000 for Make-A-Wish Wisconsin. iHeartMedia Milwaukee’s 95.7 BIG FM (WRIT) conducted its 10th annual Wish-A-Thon Dec. 13-14 featuring on-air personalities Dave Murphy and Meg McKenzie who encouraged listeners to donate on-air and online. “We’re so proud of Murphy, Meg and the entire 95.7 BIG…
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Station, Marines set record for Toys for Tots collection
A Madison TV station worked with the Marine Corps Reserve to set a new record for collecting holiday Toys for Tots. WKOW-TV worked with the Marines to get toys for nearly 9,000 children in the Madison area. The Marines raised $6,500 for Toys for Tots and WKOW meteorologists Bob Lindmeier and John Zeigler and anchor…
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‘Saints’ contribute to Children’s Hospital
An Appleton radio station holding a contest to raise money for Children’s Hospital of Wisconsin found more generosity than they expected from listeners not even involved in the contest who called in their own donations. 105.7 WAPL held a contest named “Saint or Scrooge” during its afternoon show where a listener was offered $200 and…
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Toolbox event ‘bigger and better’ for 2019
Throughout my career I’ve always been a firm believer in continuing education. As the world around us evolves and technology advances, communication styles change and influence the way people interact with the world on a daily basis. As professionals in the business world and specifically in the broadcasting industry, it is important for us to…
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Viewers call in to support sick children
A Milwaukee TV station used a phone bank to raise money to support sick children and their families during the holiday season and beyond. WISN-TV partnered with Children’s Hospital of Wisconsin to raise $16,300 during the Dec. 13 fundraising drive. Phone lines were open throughout the afternoon and into the evening for viewers to provide…
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Radiothon raises $225K for St. Jude Children’s Research Hospital
A radiothon conducted by a Milwaukee radio station raised more than $225,000 for St. Jude Children’s Research Hospital. iHeartMedia’s FM106.1 (WMIL-FM) held its second annual two-day radiothon Dec. 6-7 featuring on-air personalities Ridder, Scott & Shannen; Quinn and Hannah who encouraged listeners to donate on-air and online. “The FM106.1 team is so full of passion…
