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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Grant takes new approach to supporting future of broadcasting
While the WBA’s scholarships continue to support students looking to start a career in broadcasting, one of our scholarships is changing to a grant aimed at helping young broadcasters who might want help paying down their student debt. The Results Broadcasting Scholarship is now the Results Broadcasting Education Debt Assistance Grant. Grant originators Bruce and…
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Getting back to basics
As a young professional, I find that circling back to the basics is a great reminder on how to approach every day in the workplace. I think this article does an excellent job highlighting some key traits that are critical for young professionals to consider in their young career paths. I would encourage new YPs…
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Young professionals recognized for contributions to broadcasting
Young professionals are making their mark on broadcasting in Wisconsin and the WBA is recognizing them. The WBA Young Professional of the Year Award seeks to recognize young broadcasters who have made a significant impact on their stations and communities. A subcommittee of the WBA Board of Directors selected six young professionals to recognize in…
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Tomah, Sparta station changes to ‘Bog Country’
A Tomah/Sparta radio station is changing formats to play 80’s, 90’s and early 2000’s country music. WBOG, known now as “BOG County,” is heard on 101.3 FM and AM 1460. Robin Jon Olson, who played his first country record on the radio in 1980, and joined Magnum Media in 2002, is returning to the air…
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New grant offers college debt relief for broadcasters
Results Broadcasting has established a $1,000 Education Debt Assistance Grant to help broadcasters pay off their student loans. This grant is available to individuals currently employed in Wisconsin broadcasting or related media. Applicants must meet the following criteria: Must be currently employed at a Wisconsin broadcast radio, television or related media company Must have completed…
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Clearing the clutter
Coming back to work in 2020 after a week off for the holidays, I noticed my desk at the office was cluttered with piled with papers – notes for stories I was working on, scripts revisions from previous stories, contact information, and invites to upcoming events. Then I came across this post on Facebook from…
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Wisconsin Broadcaster available now
The January/February issue of the Wisconsin Broadcaster is now available. You can download it here [PDF]. Highlights from his issue: WBA Chair Steve Lavin writes about broadcasters’ efforts to report the news without bias. WBA President and CEO Michelle Vetterkind highlights a new debt relief grant and updates on upcoming events. 2020 Slate of…
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WBA Awards deadline approaching rapidly
Competition for the 2019 WBA Awards for Excellence closes Jan. 8 at 11:59 p.m. Stations should submit award entries through BetterBNC. If you’re the type that thinks, “Less than a week!? That’s plenty of time!”…check this out: You can find more details on the WBA’s Awards for Excellence page and all the categories and submission…
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Weekly Radio Addresses focus on new year
This week’s Weekly Radio Addresses from Wisconsin lawmakers focuses on the new year. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Assembly Speaker Robin Vos touted the passage of a “conservative budget” and other laws in a 2019 year-end review for this week’s…
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Vetterkind signs new 4-year contract
WBA President and CEO Michelle Vetterkind has agreed to a new four-year contract to continue leading the association. “Michelle’s leadership talents are held in the highest regard among her peers in the broadcast association business,” WBA Board Chair Steve Lavin said. “As chairman of the board of the Wisconsin Broadcasters Association this year I have…
