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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Broadcasters bring people together
We as broadcasters have a responsibility to our community and to our listeners and viewers to continue to engage and provide accurate news and information along with a source of entertainment that fits into their daily lives. Our communities and our audience members put their trust in us enough to invite us into their homes,…
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Good Karma to launch station for Milwaukee’s Black community
Good Karma Brands is launching 101.7 The Truth, a local radio home for Milwaukee’s Black community. The station will launch this year and feature local shows with authentic conversations about news and current events, a celebration of Black culture, information created by and for the Black community with an emphasis on empowerment, family, faith and…
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YP Corner: Starting a side hustle
A 2019 Fortune article stated 49 percent of Americans under 35 have a ‘side hustle’. Photography, videography and DJ services seem to be the most popular among young broadcasters, according to an unscientific poll I’ve conducted. It makes sense given most broadcasters already have those skill sets. As someone who previously had a photography business…
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WPR launches podcast for kids
When schools in Wisconsin went virtual in March, Kate Archer Kent, host of Wisconsin Public Radio’s “The Morning Show,” and executive producer Molly Stentz, decided to do some special programming for children. These weekly segments featured guests like writer R. L. Stine, of the popular Goosebumps series, and animal expert Chris Kratt, from the PBS…
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Veteran GM named to run WISC-TV
Morgan Murphy Media has appointed veteran broadcasting executive Lyle Banks as vice president and general manager of WISC-TV in Madison. He will oversee television, digital, and magazine operations at the company’s flagship. Most recently, Banks was the VP and GM of WGCL-TV in Atlanta for Meredith where he led a team to ratings growth in…
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Weekly Radio Addresses highlights Pompeo visit, need for college students to wear masks
This week’s Weekly Radio Addresses from Wisconsin’s Capitol highlight this week’s visit by Secretary of State Mike Pompeo and the need for college students in Wisconsin to wear masks. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Senate President Roger Roth in this…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers four scholarships. Students who meet eligibility requirements are encouraged to apply for these scholarships: David L. and Rita E. Nelson Family Fund Scholarship – $1,000 Howard Gernetzke Scholarship – $1,000 Morgan Murphy Media Scholarship –…
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Agenda available for 2020 Broadcasters Clinic, plans for 2021 announced
The 2020 Virtual Broadcasters Clinic is less than a month away and your official Broadcasters Clinic brochure is AVAILABLE NOW. You won’t want to miss these three days of amazing sessions, featuring an appearance by FCC Commission Chair Ajit Pai The virtual Clinic will run Oct. 13-15 and the brochure provides specifics about…
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Get tips for national sales staffers
Are any of your stations running syndicate programming? Whether a weekend countdown, or a weekday mainstay, all formats are airing more network programming. Veteran broadcast exec Kipper McGee unveiled in a recent WBA webinar how he took WDBO/Orlando to its first No. 1 book in decades and kept WLS/Chicago Top 5 by integrating network programming…
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Weekly Radio Addresses promotes safe voting, census participation
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are about safe voting and participating in the census. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Sen. Kathy Bernier in this week’s GOP radio address touted polling locations’ hygiene protocols and the state’s “safe,…
