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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Wisconsin Broadcaster available now
The January/February issue of the Wisconsin Broadcaster is now available. You can download it here [PDF]. Highlights from his issue: WBA Chair Chris Bernier highlights signs of hope for broadcasters in 2021 WBA President and CEO Michelle Vetterkind writes about upcoming events and the year ahead Entries are in for the WBA Awards for…
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More than 1,300 entries submitted for WBA Awards
Wisconsin’s radio and TV stations have submitted 1,365 entries to the Wisconsin Broadcasters Association Awards for Excellence contest. The submission deadline for the 2020 awards was Wednesday night. A total of 112 stations submitted entries. Stations are competing for awards in numerous categories for news, sports, weather, advertising, public service, and digital and…
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Wausau stations shatter holiday fundraising record
A holiday fundraising effort from two Wausau TV stations shattered its own record by more than doubling its previous campaign record. WSAW and WZAW raised $208,532 during their 2020 Share Your Holidays campaign. The previous record was $100,091. The donations will be split between the Wausau Salvation Army and The Neighbors’ Place. “The generosity of…
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Gear up! Breaking News! You’re going live
Large police presence. Raise your hand if you’ve uttered those words once or twice. I cannot think of a story harder to tell than the one where you have no information. I’ll set the scene: Newsroom phone rings. It’s a tipster that says 12 squads are at such and such location. Guess what? You’re going,…
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Making the most of an overnight work schedule
“When do you go in?” If you’ve ever worked a morning show shift you’ve likely been asked that question with a look of disgust from inquiring minds. Kassandra Sepeda has anchored Sunrise 7 in Wausau for nearly four years and previously worked a morning shift at her former station in Mankato, Minnesota. Working when most…
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Janesville sports fans remember local broadcaster
A longtime radio sports director in Janesville is being remembered for his hard work and dedication. Al Fagerli, 67, died unexpectedly on Dec. 14 in Illinois. He retired from WCLO radio in Janesville in 2016. According to his obituary, Fagerli was enthusiastic about sports at a young age. In 1965 he received a tape recorder…
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Converge Radio returns to new dial location in Eau Claire
Converge Radio is back on the air in the Eau Claire area on a new transmitter after its previous station was sold. Converge Radio was previously on the air on WDRK, which the UW-Eau Claire Foundation recently sold to The Family Radio Network. The station is now on the air at WRFP-LP (101.9 FM) in…
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2 Wisconsin broadcasters named to ’30 and Under Superstars’ list
Two Wisconsin broadcasters are among 30 broadcasters recognized as “30 and Under Superstars” by Radio Ink. Ben Brust from Good Karma Brands in Madison and Reid Magnum of Magnum Media were both included in the 2020 class of honorees, only the second group to be named by Radio Ink. Brust, 29, is an on-air co-host…
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WFHR marks 80 years on the air
WFHR is celebrating 80 years on the air in Wisconsin Rapids. The station went on the air Nov. 5, 1940 and was broadcasting election results on the first day, which was also Election Day. WFHR stands for William F Huffman Radio. Huffman founded the station and was also the publisher of the Wisconsin Rapids Daily…
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WISN-TV raises $137K for Salvation Army
For the first time ever, WISN 12 and The Salvation Army joined forces for the ‘#RescueChristmas’ fundraiser. It provides toys, along with food, clothes, and shelter services, to children and families in need across southeastern Wisconsin. From Dec. 7 through Dec. 20, the campaign was promoted both on-air and online to solicit donations from generous…
