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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Weekly Radio Addresses highlight budget surplus
This week’s Weekly Radio Addresses from Wisconsin’s Capitol highlight a state budget surplus. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s radio address Gov. Tony Evers touted a projected budget surplus of $4.4 billion dollars, the state’s current success of…
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Wisconsin anchor, station owner remembered
Former TV news anchor and radio station owner Ray Louis Wheeler has died. Wheeler, 81, died April 16 at his home in Minnesota, according to his obituary. Wheeler was a broadcaster for the American Forces Korea Network while in the service. He retuned to his native Minnesota to work at KROC in Rochester and KSTP…
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News director takes on questions about how managers view awards
People in the news industry are often posing questions on social media regarding various journalism awards and job seeking. I am going to try to answer some of them today. Do news directors care about awards when looking at a resume? As a news director and a person in charge of hiring, I can tell…
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WDEZ adds veteran brand manager, afternoon host
Veteran morning personality Bill Fox is joining Midwest Communications 101.9 WDEZ, Wausau as brand manager and afternoon host. Fox comes to Wausau from Classic Rock WWZY 107.1 The Boss/Monmouth-Ocean, New Jersey. This is a return to the Country format for Fox who hosted mornings at New Country 97.5 WOKQ/ Portsmouth prior to arriving in New…
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Weekly Radio Addresses discuss law enforcement, dairy industry
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are about law enforcement and the dairy industry. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — State Sen. Van Wanggaard in this week’s GOP radio address touts bills that he said would increase police accountability,…
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Kiefer retires after 34 years at WLUK-TV
Bill Kiefer is retiring after an inspirational career 34-year career as a broadcast journalist at WLUK-TV in Green Bay. Kiefer is an award-winning producer of newscasts and documentaries. He also served as a member of the WBA Awards committee. Since 1995, Kiefer has been the Assistant News Director at WLUK-TV. During his time there he created…
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Troy Research acquires Hit Music Research
Troy Research is announcing an agreement to acquire Hit Music Research, a Nashville based internet music research company. Following the acquisition, Hit Music Research’s clients and resources will be transferred to TroyResearch.net. “Hit Music Research President Ken Farley and I have had many discussions over the past few years about Troy acquiring HMR. Now the…
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Weekly Radio Addresses discuss support for small businesses, Medicaid
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are about helping small businesses and Medicaid expansion. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Gov. Tony Evers in this week’s Dem radio address urged small business owners to sign up for a $420…
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How often should you post to social media?
It’s a question many journalists likely have. Sara Maslar-Donar is the anchor of WKOW’s Wake Up Wisconsin Weekend morning show and reports for the weekday morning show. She was also recipient of the WBA’s ‘Best Online Personality” award, placing second. She offers this advice: Whenever you have time! I try to post something on the…
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Radio station raises $822K for children’s hospital
Milwaukee radio station WKLH raised more than $822,000 for Children’s Wisconsin during its WKLH Miracle Marathon. The fundraiser has raised more than $27.8 million to benefit Children’s Wisconsin over 24 years. The station posted video interviews with real patients, family and staff at Children’s Wisconsin who will benefit from the support of listeners.
