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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Christensen to lead Midwest stations in Duluth
Scott Christensen is the new VP/Market Manager for Midwest Communications’ stations in Duluth. In an internal company release, CEO/President Duke Wright said, “I know that nothing will stop (Scott) from fulfilling the successful vision he has for the Duluth/Superior market.” Christensen served as director of sales for Red Rock when their stations were acquired by…
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NAB announces leadership transition
National Association of Broadcasters President and CEO Gordon H. Smith will be transitioning into an advisory and advocacy role effective Dec. 31 after 12 years as head of the NAB. Chief Operating Officer Curtis LeGeyt will step into the role of NAB president and CEO on Jan. 1 after nearly a decade with the association.…
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Kallenbach to retire after 35 years at WPR
After 35 years, Wisconsin Public Radio (WPR) Senior Regional Manager and host of “The West Side” Dean Kallenbach is retiring. Kallenbach joined WPR’s bureau at UW-Stout in 1986 as a reporter and local host for NPR’s “Morning Edition.” The Menomonie campus bureau was part of an effort to expand WPR’s local journalism and community connections…
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Weekly Radio Addresses discuss use of federal funds, state Supreme Court ruling
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss the use of federal relief funds and a State Supreme Court ruling. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Dem radio address, Gov. Tony Evers announced his intention to invest…
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Green Bay station to air town hall roundtable with superintendent candidates
Green Bay TV station WLUK-TV is airing a half-hour special profiling the candidates in the State Superintendent race. WLUK FOX 11 will air “FOX 11 News You Decide 2021: The Wisconsin State Superintendent Town Hall Roundtable” will air Saturday, April 3 at 9:30 p.m. and CW 14 will air it Sunday, April 4 at 5…
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Beno joins Lake Land’s Wall of Fame
Ken Beno, Chair of the WBA Education Committee, has been chosen as a 2021 recipient of the Lake Land College Retiree Wall of Fame. Lake Land College in Mattoon, Illinois created the Retiree Wall of Fame in 2008 to honor the achievements of past faculty and staff that helped to create the student-first culture the…
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Weekly Radio Addresses discuss access to health care, government overreach
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss the Badger Bounceback plan and government overreach. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Gov. Tony Evers in this week’s Dem radio address touted his Badger Bounceback agenda meant to expand access to…
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Hencley retiring from iHeartMedia after 27 years
Media veteran Rick Hencley is retiring after 27 years at iHeartMedia. Hencley runs the iHeartMedia cluster of stations in Eau Claire. Throughout his career, Hencley has held several positions within the media industry, including Laird Broadcasting, Great Duluth Broadcasting, Phillips Broadcasting, Cumulus, Clear Channel and iHeartMedia. Hencley will serve as an Advisor for the Great…
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Radio Milwaukee names musicians to artist-development program
88Nine Amplifier, a new artist-development program from 88Nine Radio Milwaukee (WYMS-FM), has selected four Milwaukee musicians for its Class of 2021, the station announced Tuesday. The musicians are in the program’s first eight-month class, with national mentors Justin Vernon, Butch Vig and Marcella Araica (Ms. Lago). The musically diverse artists in 88Nine Amplifier’s Class of 2021 are: Leosha Stones,…
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Help next generation of storytellers
The next generation of storytellers is on display on campuses across Wisconsin, and they want to learn from you. That’s why we have the WBA Student Storytellers website. Students are posting their work in student media in hopes of getting comments from professional broadcasters. Check it out and leave some comments. Along with some recent…


















