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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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Weekly Radio Addresses focused on workforce development
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss regional workforce development projects. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic radio address, Gov. Tony Evers highlighted his nearly $60 million investment in 12 new regional workforce development projects. …
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Big Radio listeners come through during fundraisers
The stations of Big Radio concluded their annual holiday charity fundraising events on Dec. 10 with results that will help their local communities in southern Wisconsin. Station in the group include WCLO 1230AM, 105.9 WWHG, WJVL 99.9 FM, 101.9 WGEZ and 92.3, and 98.9 WBEL (The Beat). The events included an online auction of items…
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‘Saint or Scrooge’ raises money for children’s hospital
A promotion named Saint or Scrooge on Appleton classic rock station 105.7 WAPL raised $6,000 for Children’s Hospital of Wisconsin. Listeners would call in for a $200 prize. They would then decide whether to be a Saint and donate all of it to Children’s Hospital of Wisconsin or be a Scrooge and keep it for…
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Station gathers more than 1,500 holiday shoeboxes from listeners
Madison radio station Life 102.5 (WNWC) gathered more than 1,500 shoeboxes was filled with toys, toiletries, and other necessities for local children in need. The station has partnered with W.I.N.R.S. For Christ on the Shoebox Gifts for Kids effort for 21 years. “It’s such an exciting thing for kids to wake up early on Christmas…
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Weekly Radio Addresses tout tourism grants, criticize Evers veto
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss tourism and entertainment grants and criticize the vetoing of a bill regarding literacy. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic radio address, Gov. Tony Evers talked about new investments…
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Lenz named to lead sales for iHeartMedia
Daniel Lenz has been elevated to Senior Vice President of Sales for both the Milwaukee and Madison, Wisconsin markets. As Senior Vice President of Sales, Lenz will be responsible for overseeing the markets sales strategy and leading a team of managers and account executives. He will report to Colleen Valkoun, Market President for iHeartMedia Milwaukee.…
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WBA Student Awards competition gets underway
The 2021 WBA Student Awards for Excellence competition is OPEN starting today! The WBA Education Committee reorganized and changed some of the categories to make sure more students’ works can be included in this year’s contest. Be sure to check it out by downloading the contest information here. The deadline is Jan. 14 at…
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Station helps ‘Backyard Dreams’ come true
A charity started by an Eau Claire radio station helps make dreams come true for kids and adults. “Backyard Dreams” was started by WAYY Sports Talk 105.1. It recently helped a 14-year-old boy who has a rare eye disease that will cause him to lose his vision. One of his things he wanted to do…
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Radiothon generates holiday gifts for kids
Madison radio station WIBA-FM recently partnered with Blain’s Farm and Fleet for the annual Operation Toy Drive event to make sure every child in southern Wisconsin has something under the tree this holiday season. Listeners were encouraged over a two-day radiothon to stop out to Blains Farm and Fleet in Verona and Madison, purchase a…
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Weekly Radio Addresses discuss inflation, money for schools
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are on the topics of inflation and COVID relief money for Wisconsin schools. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Republican radio address, Sen. Julian Bradley, R-Franklin, discussed inflation and supply…
