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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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‘Saint or Scrooge’ raises money for children’s hospital
A promotion named Saint or Scrooge on Appleton classic rock station 105.7 WAPL raised $6,000 for Children’s Hospital of Wisconsin. Listeners would call in for a $200 prize. They would then decide whether to be a Saint and donate all of it to Children’s Hospital of Wisconsin or be a Scrooge and keep it for…
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Station gathers more than 1,500 holiday shoeboxes from listeners
Madison radio station Life 102.5 (WNWC) gathered more than 1,500 shoeboxes was filled with toys, toiletries, and other necessities for local children in need. The station has partnered with W.I.N.R.S. For Christ on the Shoebox Gifts for Kids effort for 21 years. “It’s such an exciting thing for kids to wake up early on Christmas…
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Weekly Radio Addresses tout tourism grants, criticize Evers veto
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss tourism and entertainment grants and criticize the vetoing of a bill regarding literacy. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic radio address, Gov. Tony Evers talked about new investments…
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Lenz named to lead sales for iHeartMedia
Daniel Lenz has been elevated to Senior Vice President of Sales for both the Milwaukee and Madison, Wisconsin markets. As Senior Vice President of Sales, Lenz will be responsible for overseeing the markets sales strategy and leading a team of managers and account executives. He will report to Colleen Valkoun, Market President for iHeartMedia Milwaukee.…
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WBA Student Awards competition gets underway
The 2021 WBA Student Awards for Excellence competition is OPEN starting today! The WBA Education Committee reorganized and changed some of the categories to make sure more students’ works can be included in this year’s contest. Be sure to check it out by downloading the contest information here. The deadline is Jan. 14 at…
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Station helps ‘Backyard Dreams’ come true
A charity started by an Eau Claire radio station helps make dreams come true for kids and adults. “Backyard Dreams” was started by WAYY Sports Talk 105.1. It recently helped a 14-year-old boy who has a rare eye disease that will cause him to lose his vision. One of his things he wanted to do…
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Radiothon generates holiday gifts for kids
Madison radio station WIBA-FM recently partnered with Blain’s Farm and Fleet for the annual Operation Toy Drive event to make sure every child in southern Wisconsin has something under the tree this holiday season. Listeners were encouraged over a two-day radiothon to stop out to Blains Farm and Fleet in Verona and Madison, purchase a…
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Weekly Radio Addresses discuss inflation, money for schools
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are on the topics of inflation and COVID relief money for Wisconsin schools. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Republican radio address, Sen. Julian Bradley, R-Franklin, discussed inflation and supply…
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Radio Milwaukee announces name, menu for new café
Radio Milwaukee (WYMS-FM 88.9) revealed the name and menu for its new “sound café” at a community reception on Wednesday. The new space for creativity, collaboration and community will be called Deadwax and will feature an eclectic, ever-changing food and beverage program. “Deadwax is a term for the space on a record after the last track and before the label,”…
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More than $256K raised for families affected by Waukesha parade tragedy
Communities across southeastern Wisconsin have come together to help those affected by the incident that occurred at the Waukesha Christmas Parade. Following a donation effort hosted by Milwaukee TV station WISN 12, $256,198 was raised to benefit the families impacted by the Waukesha tragedy. “What happened in Waukesha affected the lives of so many, and…
