Vetterkind signs new 4-year contract
WBA President and CEO Michelle Vetterkind has agreed to a new four-year contract to continue leading the association. “Michelle’s leadership talents are held in the highest regard among her peers in the broadcast association business,” WBA Board Chair Steve Lavin…
WBA updates job postings process
The WBA is updating its job postings system which, we hope, will mean an easier experience for those posting jobs available on our website. The new job posting form lives in the “MyWBA” area of the WBA website. If you’ve…
Clark joins WBA Young Professionals Committee
Jerad Clark, the General Sales Manager at Mid-West Family Broadcasting in Madison, is joining the WBA Young Professionals Committee. Clark started his career with Mid-West Family in La Crosse in 2010 as an account executive. In 2013 he continued with…
Radiothon raises $120K for Marshfield Children’s Hospital
A radiothon raised a record $120,560 in just 48 hours for Marshfield Children’s Hospital. NRG radio stations in Wausau/Stevens Point teamed up for radiothon held Dec. 5-6. The radiothon aired on Y106.5 (WYTE-FM). “This event is highly anticipated by the…
Radio veteran offers consulting, training
Mike O’Brien has started a broadcast consulting and training business, O’Brien Betterment, LLC. After 40 years in sales management, general management, and training, he is offering consulting services for fellow broadcasters. His emphasis is on top-line growth through retention, training,…
Station collects hats for pediatric cancer patients
Milwaukee Radio station FM106.1 (WMIL-FM) collected more than 800 hats for pediatric cancer patients during its first annual “Hatsgiving Drive.” The drive featured on-air personalities Ridder, Scott, Shannen, Quinn, Billy Greenwood, J.R. and Hannah who encouraged listeners to donate handmade…
10,000 coats collected for Milwaukee area children
A Milwaukee TV station expects to deliver more than 10,000 coats to local children after its 35th annual Coats for Kids campaign. FOX6 (WITI-TV) held a month-long coat drive with a one-day finale event in Waukesha. For the second consecutive…
Radio station toy drive breaks record
A Milwaukee radio station raised more than $200,000 worth of cash and toys to benefit Children’s Wisconsin and Robyn’s Nest. WSSP held its 13th annual toy drive in December. It broke a record, topping the $160,000 it raised in 2018….
“Christmas Blessing” effort raises more than $15,700 for families in need
The Family Radio Network raised more than $15,700 for families in need during its first ever “Christmas Blessing” fundraiser. On Giving Tuesday, December 3rd, The Family went on air to ask listeners to donate $100 which would provide a grocery…
