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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Preparing next generation workers: Wisconsin Youth Apprenticeship Media Broadcast Technicians Pathway
Preparing next generation workers: Wisconsin Youth Apprenticeship Media Broadcast Technicians Pathway Not only do businesses require next-generation systems and technology, they also need next-generation workers. Youth apprenticeship is making this possible. Wisconsin’s Department of Workforce Development (DWD) recently launched the media broadcast technician Youth Apprenticeship (YA) pathway with one- and two-year program options. Broadcasting industry…
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Weekly Radio Addresses discuss inauguration, taxes
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss the inauguration and taxes. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic radio address, Gov. Tony Evers says he’s “jazzed” to win a second term and touts his second inaugural…
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WSAW-TV’s ‘Share Your Holidays” raises $149K on 20th anniversary
WSAW-TV’s annual Share Your Holidays campaign raised $149,063 and thousands of pounds of non-perishable food during its 20th year. One hundred percent of the money is split between the Wausau Salvation Army and The Neighbors’ Place. Food that was donated will go to Peyton’s Promise for distribution to multiple food pantries. “Even 20 years into…
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Woodward lights up ‘The FUSE’
Woodward Radio Group has changed its Adult Contemporary station KZ 104.3 (WKZG) to an Alternative music format branded “Wisconsin’s Alternative, 104.3 The FUSE.” “KZ” ended its Christmas music on Dec. 27 and started stunting as “104.3, Weird Al Radio.” The station played nothing but songs from the parody artist, Weird Al Yankovic, for a week…
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Young broadcasting professionals recognized for contributions
Young professionals are making their mark on broadcasting in Wisconsin and the WBA is recognizing them. The WBA Young Professional of the Year Award seeks to recognize young broadcasters who have made a significant impact on their stations and communities. A subcommittee of the WBA Board of Directors selected five young professionals to recognize in…
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WBA Student Seminar to focus on diversity of career options
The Wisconsin Broadcasters Association (WBA) Student Seminar is set for Saturday, Feb. 25 at the Madison Marriott West in Middleton. Hayley Tenpas is presenting the keynote address. Tenpas, a UW-Whitewater grad, is also featured on a panel in the morning and will hand out the 20th annual “Student Awards for Excellence” during lunch. In addition, the four recipients of the WBA…
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Wisconsin Broadcaster available now
The November/December issue of the Wisconsin Broadcaster is now available. Highlights from his issue:
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Work lies ahead during a busy 2023
Since this is my first column as WBA Chair, I want to start by saying that I am honored and excited to take on this new responsibility. And to assure you that I am committed to working with the WBA Board to always represent the best interests of Wisconsin broadcasters, and to offer the best…
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WORT remembers dedicated volunteer
Madison community radio station WORT is remembering a dedicated volunteer who died Dec. 1. Kathy Hoveland was a deeply involved and enthusiastic volunteer at WORT. Station staff said she brightened everyone’s day during her receptionist shifts, sharing acerbic wit and quips while ensuring all guests to the station felt welcome. Hoveland served on WORT’s Events…
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International visit reminder of broadcasting’s critical role
Your WBA was recently invited to meet with a group of international journalists traveling the U.S. to talk about the role of local broadcasters in Wisconsin. It was a lively and enlightening session for all. The U.S. State Department organized the visit that included journalists from countries across Europe, Asia, Africa, and the Middle East.…
