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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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WBA Awards offer recognition for election coverage
As we get close to the deadline for submitting entries for the 2018 WBA Awards for Excellence I want to touch on one that is unique, is available to TV and radio, and will go toward the tally that determines the major awards: Station Of The Year and News Operation Of The Year. That’s the…
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WPT announces education-focused partnership
Wisconsin Public Television is getting involved in a new partnership to bring more resources to K-12 education. The Timothy William Trout Education Innovation Lab is designed to create, connect, and activate world-class content creators in science, instruction and media with teachers and learners across the state and the nation. It will leverage the data, knowledge,…
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McPherson named weekend co-anchor on WDJT-TV
Reporter Mark McPherson has been named weekend co-anchor on CBS 58 (WDJT-TV). McPherson will share the anchor desk with current co-anchor Pauleen Le. The pairing is a bit of a reunion for McPherson and Le. They worked together in La Crosse early in their careers. “I’ve had a great time… – MORE –
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Milwaukee PBS GM testifies on repack
The general manager of Milwaukee PBS is asking federal lawmakers to consider relying on public televisions to take the lead on public education efforts regarding the spectrum repack. Bohdan Zachary testified Tuesday to the House Subcommittee on Communications and Technology about his experience with a frequency change in the Milwaukee market earlier this year. Milwaukee Area…
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Sheboygan station switches to CHR format
A radio station in Sheboygan is switching from a sports format to contemporary hit radio (CHR) format. WCLB is now known as Z107. The station is owned by Mountain Dog Media and operated by Marty Schibbelhut’s Martini Media. Alex Mann is the program director. Schibbelhut is GM of Mountain Dog Media’s WFON and KFIZ in Fond du…
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Krieghoff named GM at WMSN-TV
Eric J. Krieghoff has been named general manager at WMSN-TV in Madison. Krieghoff was most recently general manager of the Wisconsin division of Fairway Outdoor Advertising. He has previously held sales management positions at television stations in Madison and Green Bay. He was once an account executive and new business manager at WMSN. Previous GM…
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WBA establishes Legislative Committee
The Wisconsin Broadcasters Association is establishing a Legislative Committee made up of WBA members in each of Wisconsin’s eight Congressional Districts. The committee was approved by the WBA Board to increase member involvement in legislative issues. Members of the committee will be involved in planning the WBA State Legislative Day in January, the WBA’s Washington…
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Phase 2 of repack underway; Tools available to help
Phase 2 of the spectrum repack, the second of 10 phases during which many TV stations across the country must move frequencies, began December 1 and will run through April 12, 2019. Numerous tools are available to help the audiences of the 28 television stations in Wisconsin that are part of the repack stemming from…
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Radio Milwaukee honors local musicians
Community radio station Radio Milwaukee (WYMS-FM) presented its annual local music awards last week. More than 8,000 online ballots were cast for the 2018 Radio Milwaukee Radio Awards which were handed out Thursday. The awards show featured performances by House of Renji, Paper Holland, Amanda Huff, Dramatic Lovers, and DJ sets by Moses. A full…
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WBA Awards profiled in Radio World magazine
The WBA Awards for Excellence program was profiled in the most recent issue of Radio World. The article was written by WBA staff members Kyle Geissler and Linda Baun. It was originally printed in the the Wisconsin Society of Association Executives magazine to highlight the success of the awards program. You can see the article here.…
