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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Radio veteran offers consulting, training
Mike O’Brien has started a broadcast consulting and training business, O’Brien Betterment, LLC. After 40 years in sales management, general management, and training, he is offering consulting services for fellow broadcasters. His emphasis is on top-line growth through retention, training, and consistent standards in each department. O’Brien retired from Bliss Communications in 2019 as the…
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Station collects hats for pediatric cancer patients
Milwaukee Radio station FM106.1 (WMIL-FM) collected more than 800 hats for pediatric cancer patients during its first annual “Hatsgiving Drive.” The drive featured on-air personalities Ridder, Scott, Shannen, Quinn, Billy Greenwood, J.R. and Hannah who encouraged listeners to donate handmade and newly purchased hats at the radio station or at various station appearances throughout the…
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10,000 coats collected for Milwaukee area children
A Milwaukee TV station expects to deliver more than 10,000 coats to local children after its 35th annual Coats for Kids campaign. FOX6 (WITI-TV) held a month-long coat drive with a one-day finale event in Waukesha. For the second consecutive year, the station also partnered with Operation Warm to collect money to purchase new coats.…
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Radio station toy drive breaks record
A Milwaukee radio station raised more than $200,000 worth of cash and toys to benefit Children’s Wisconsin and Robyn’s Nest. WSSP held its 13th annual toy drive in December. It broke a record, topping the $160,000 it raised in 2018. Entercom Milwaukee Market Manager Chuck Sullivan described the event as remarkable. “Our listeners have gone…
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“Christmas Blessing” effort raises more than $15,700 for families in need
The Family Radio Network raised more than $15,700 for families in need during its first ever “Christmas Blessing” fundraiser. On Giving Tuesday, December 3rd, The Family went on air to ask listeners to donate $100 which would provide a grocery store gift card and a Christmas uree courtesy of Heeg Trucking to each family. The…
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Magnum to buy 3 radio stations from NRG Media
Magnum Communications is planning to purchase three southern Wisconsin radio stations from NRG Media. An application is being filed with the FCC regarding the ownership transfer of Kool 106.5 (WKCH) in Whitewater, 107.3 WSJY in Fort Atkinson and News/Talk 940 WFAW in Fort Atkinson. “We have been fortunate to have worked with the great people at the stations…
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Station connects listeners with children looking for holiday cheer
WACD/WATK teamed up with Antigo area law enforcement and the school district to gather and distribute presents for local children. This was the 10th year for the annual Crusade for Kids. The stations connected listeners with local children. Station owner Bruce Grassman helped Santa distribute the gifts.
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Wisconsin radio, TV stations extend First Amendment campaign
Wisconsin’s radio and television stations are extending a national public awareness campaign that brings attention to the importance of the First Amendment of the U.S. Constitution. The Wisconsin Broadcasters Association joined more than 20 state broadcast associations and state press associations in the “Think F1rst” campaign. The WBA has asked its radio and TV members…
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Wish-a-thon raises more than $252K for Make-A-Wish Wisconsin
A Milwaukee radio station raised more than $252,000 for Make-A-Wish Wisconsin with its 11th annual Wish-A-Thon fundraiser. 95.7 Big FM (WRIT-FM) hosted its Wish-A-Thon on Dec. 12-13 featuring on-air personalities Brett Andrews, Eric Paulsen, Hannah, and Dave Michaels who encouraged listeners to call and donate on-air or donate online. “We’re so proud of the entire 95.7…
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UW diversity and inclusion expert to address Walker Institute
Binnu Palta Hill, the Assistant Dean for Diversity and Inclusion at the University of Wisconsin School of Business, will be the guest speaker at the 2020 Walker Broadcast Management Institute dinner. The dinner will be held at April 15 at the Fluno Center on the UW campus as part of the 2020 Walker Broadcast Management…
