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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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WOGO hosts on-air ‘drive-in’ graduation ceremony
A Chippewa Falls radio station helped its local high school celebrate its graduates while social distancing. WOGO worked with the high school to produce the Chi-Hi “Drive-In Graduation.” More than 300 seniors and their families lined up in decorated vehicles at the local fairgrounds. As “Pomp & Circumstance” played over the air, they drove out…
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Waupaca LPFM changes formats
A city-owned LPFM in Waupaca is changing formats after another Waupaca station changed formats. Waupaca Radio (WILM-LP) announced on its Facebook page that it was switching to an “Adult Alternative” format during weekdays, overnights, all day Saturday, and Sunday afternoon and evening. “We have found a big void of contemporary music on the local radio…
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Contest awards best quarantine hair
The WBA Young Professionals Committee hosted a fun contest on Facebook last month. Members were asked to submit photos of their current hairdo—amid the Safer at Home Order and the ability to not get a haircut. Participants submitted their selfies and the group voted for their favorite. WSAW-TV anchor Sean Caldwell received the most votes…
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iHeart radio stations in Madison deliver 4 trailers of food
Madison’s six iHeartMedia radio stations gathered four trailers full of food during a food drive in May. Listeners left donations at Metro Market and Pick N’ Save stores and the stations delivered the food to Selfless Ambition and the Goodman Community Center where they will be shared with families who need it.
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Weekly Radio Addresses focused on death of George Floyd, dairy month
In this week’s Weekly Radio Addresses, Wisconsin Lt. Governor Mandela Barnes talks about the death of George Floyd and Republican Representative Bob Kulp talks about June Dairy Month. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In the Dem address, Lt. Gov. Mandela…
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VCY America airs special to honor high school graduates
VCY America hosted a 2020 graduation special honoring high school seniors. The special aired Sunday and included a call-in portion allowing high school seniors to give a one-minute challenge to their class. There was also a segment for parents and grandparents to call in with a one-minute challenge to the graduates. The unique broadcast also…
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Magnum Media to buy 3 La Crosse radio stations
Magnum Media is planning to purchase three radio stations from La Crosse Media Group. The announcement released Wednesday said La Crosse Media Group has filed an application with the FCC to sell WQCC-FM, KQEG-FM, and WLFN-AM to Magnum Media. “A dedicated bunch of folks really stuck together over 14 months to put this puzzle of…
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Madison TV station helps generate 18K meals for food pantries
Madison TV station WKOW-TV raised nearly $30,000 for food pantries through an 18-hour text-a-thon. The Feeding Hope event in May 14 was in partnership with the Community Action Coalition and was aimed at supporting local food pantries struggling to meet increased food demands due to the pandemic. The $30,000 raised translates to more than 16,000…
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Take time to unplug
As a young professional, it’s easy to be absorbed in your career aspirations and your pursuit of advancement but don’t underestimate the importance of unplugging. Finding a work-life balance that works for you is a crucial process that takes years of learning even after you’ve begun your career. Read more here. Cory Gylock WLAX/WEUX, La…
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Station airs concert to benefit hungry students
Eagle River radio station WRJO aired a concert featuring local artists to benefit a charity that feeds school-aged children from food insecure homes in the Northland Pines School District. The concert aired May 23 and raised more than $40,000 for “F.O.R.K” (Feed Our Rural Kids). About half of the funds raised came from a $20,000…
