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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Milwaukee station to air special celebrating Hispanic culture
Milwaukee TV station WISN 12 News will be presenting a half-hour television special ‘Project CommUNITY: Celebrating Hispanic Heritage’ on Wednesday, Oct. 3 at 6:30 p.m. This program is in honor of National Hispanic Heritage Month, which takes place from Sept. 15 through Oct. 15. ‘Project CommUNITY: Celebrating Hispanic Heritage,’ will showcase local artists, advocates, business…
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Weekly Radio Addresses discuss business investment, tourism
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are about business investment and Wisconsin tourism. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic radio address, Gov. Tony Evers discussed two new grant programs to support business investment into underserved…
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Weekly Radio Addresses promote proposals on AG communities, unemployment insurance
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss proposed investments in AG communities and changes to the state’s unemployment insurance system. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic radio address, Gov. Tony Evers talked about a new…
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WBA staff celebrates anniversaries
Three WBA staff members recently marked service anniversaries. Michelle Vetterkind, President and CEO 26 years on Aug. 28 Liz Boyd, NCSA/PEP Coordinator 16 years on July 19 Kyle Geissler, Director of Operations and Public Affairs 4 years on Sept. 5 Congratulations and thank you for your service to the WBA.
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Sen. Baldwin joins Local Journalism Sustainability Act, Broadcast VOICES
Wisconsin Senator Tammy Baldwin is cosponsoring two bills aimed at supporting local journalism and expanding diversity in broadcast station ownership. The Local Journalism Sustainability Act supports local journalism, both broadcast and print, by providing tax credits for the hiring and retention of journalists. It also allows certain small businesses to claim a tax credit for…
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Plan now to enjoy WBA awards success
Greetings from the Awards Committee! We hope you had an enjoyable summer and have stashed away some copies of your best work in preparation for the January awards deadline. Oh, you haven’t? As we dove into our list of last year’s disqualifications, here’s a statistic you may find interesting: Nearly 33 percent of 2020’s entries…
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Getting outside broadcast bubble
One of the lasting impacts of the pandemic is the shift in the way Americans live their lives. “Work from home” used to be a perk companies offered on occasion to their employees. Today, it’s almost an expectation. The result is this has changed the way people consume entertainment, and as a result, has to…
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Radandt, Lancaster join Legacy Club
Two WBA members are joining the Wisconsin Broadcasters Association Foundation’s Legacy Club. Kelly Radandt, the general manager at Woodward Radio Group in Appleton and Al Lancaster, the VP and general manager of WSAW in Wausau, were named to the Legacy Club this summer. The Legacy Club was formed in 1998 to provide a formal procedure…
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Nationwide EAS test successful in Wisconsin
On Aug. 11 at 1:20 p.m. CDT, FEMA conducted a nationwide EAS test. The Wisconsin EAS Network successfully distributed the test across the state. The only reports of a couple stations not receiving the test were due to poor reception on their EAS receivers. There were some reports of intelligible but sub-standard audio, which are…
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Photos provide important reminders
Perhaps it wasn’t noticeable, but in newsletters since the outbreak of the pandemic, we haven’t seen much of you. We love including photos in the newsletter from our events and station visits, because, well, who doesn’t like to see photos of your fellow broadcasters? Thankfully, many of you were gracious enough to share photos with…
