Jacobs Media announces second COVID-19 study for radio
The ongoing COVID-19 crisis has affected all aspects of Americans’ lives, from the way they shop, to how they are working (or not), to how they consume media. And since mid-March, when the pandemic first took hold, it seems every…
Wausau TV stations raise $104K for food bank
WSAW/WZAW-TV in Wausau raised $104,714 for a local food bank with its ‘Singing for their Supper’ campaign. The money was raised for The Neighbors’ Place, Marathon County’s largest food bank. It will help feed those struggling to put food on…
4 to be inducted into WBA Hall of Fame
The Wisconsin Broadcasters Hall of Fame was created in 1989 to honor broadcasters that have devoted a minimum of 15 years to the broadcasting industry including a minimum of 10 years as a Wisconsin broadcaster. The award recognizes an individual’s…
5 to be honored as Local Broadcast Legends
Five Wisconsin Broadcasters have been chosen as 2020 WBA Local Broadcast Legends. The Wisconsin Broadcasters Association Local Broadcast Legends Award was established in 2015 under the direction of Bruce Grassman, owner/president of Results Radio. The Local Broadcast Legends Award is…
Thrive through pandemic by ‘turning setbacks into comebacks’
Years ago, when I was member of the National Press Photographers Association, I attended a conference that featured guest speakers who shared stories of their careers and examples of their work. One featured speaker resonated with me with a simple…
Weekly Radio Addresses discuss pandemic recovery, lawsuit
This week’s Weekly Radio Addresses from Wisconsin lawmakers touch on Gov. Evers’ Badger Bounce Back plan and the GOP lawsuit involving the “Safer at Home” order. These addresses are available for Wisconsin broadcasters to use as they see fit. NOTE…
Baldwin, Johnson sign letter asking for support for broadcasters
Wisconsin Senators Tammy Baldwin and Ron Johnson have both signed a letter asking the federal government to help local broadcasters through the purchase of advertising. The letter from Senators Daines (MT), Manchin (WV), and Barrasso (WY) asks the Office of…
How advertiser needs have changed due to COVID-19 (and how broadcasters need to respond)
When the impact of the pandemic began to hit around mid-March, broadcasters got hit hard by cancellations, as their clients shut down their businesses. Bills stopped being paid as everyone struggled to try to figure out what it meant. A…
Madison radio veteran dies
A radio veteran who spent most of his life in Madison has died in North Carolina. John Rustad, 82, was in the final stages of Alzheimer’s and receiving nursing care when he died from COVID-19, according to his obituary. He…
