Science writing experts share advice for science reporters

Consider how news science-based stories are framed for the reader. Ask scientists about why a natural or human-caused occurrence happens. Take advantage of Madison-based science resources. Those are some of the suggestions offered at “Secrets for Success in Science Journalism,” the spring…
Students consider careers in broadcast marketing

A WBA Foundation program is preparing college and high school students for careers in broadcast marketing. Ten years ago, your WBA Foundation initiated a pilot project aimed at identifying and training new sales personnel for Wisconsin radio and television stations….
Chorski gives back to WBA Foundation

The general manager of a La Crosse television station generously donated more than half of his winnings from the WBA Foundation’s 50/50 Raffle at the WBA Awards Gala. WBKT-TV General Manager Scott Chorski donated an extra $500 of his winnings…
Q&A: Meaning of the FCC’s recent ruling on online recruiting

The following is from WBA’s DC Counsel David Oxenford: The FCC recently issued a declaratory ruling (which we summarized here) addressing the requirement that broadcasters widely disseminate information about all of their job openings in such a way as to…
Congratulations to WBA Awards for Excellence Winners

The WBA’s 2016 Awards Gala has just concluded. Congratulations to all winners and thanks to all who participated. Download the Winners PDF for information on all Award Winners. 2016 Awards for Excellence Winners Station of the Year Awards:
Survey: Key radio listening locations – the home, the car, and at-work – are changing

In Jacobs Media’s new web study of radio listeners, a big story is how radio’s traditional listening locations – the home, the car, and the workplace – are undergoing change. From content consumed to new distribution outlets to emerging gadgetry, the…
4 new names to be added to WBA Foundation Hall of Fame

The Wisconsin Broadcasters Hall of Fame was created in 1989 to honor broadcasters that have devoted a minimum of 15 years to the broadcasting industry including a minimum of 10 years as a Wisconsin broadcaster. The award recognizes an individual’s…
4 broadcasters to receive WBA Local Broadcast Legends Awards

Four Wisconsin Broadcasters have been chosen as WBA Local Broadcast Legends and will be recognized during the Keynote Luncheon on Thursday, June 15 as part of the WBA’s Summer Conference. The Wisconsin Broadcasters Association Local Broadcast Legends Award was established…
Media mentors should support student travel

It was a typical, sticky April in rural Arkansas back in 2004. I had traveled 300 miles from home once with my parents on vacation all the way to Graceland. Now, I was in a car bound for DFW. The…