Brewers to air on new stations in Madison, Eau Claire

Brewers baseball will be airing on different radio stations in Madison and Eau Claire starting next spring. The Brewers Radio Network in Madison will be heard on “The Zone” (WOZN, 96.7 FM and 1670 AM) and in Eau Claire on…
Radiothon raises nearly half million dollars for children’s hospital

A radiothon aired by a group of radio stations in Madison raised $498,241 for American Family Children’s Hospital. The eight-station group at Mid-West Family Broadcasting in Madison held the three-day radiothon from Oct. 21-Oct. 23. In previous years, radio hosts…
Madison radio group donates more than $900K in advertising to local businesses

Mid-West Family radio stations in Madison aired more than 31,000 free commercials to help hundreds of local businesses during the COVID-19 pandemic. The free spots ran from March 21 through July 31 through a feature called “Now Open.” “Our company…
Weekly Radio Addresses preview legislative priorities, call for COVID-19 precautions

This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss upcoming legislative priorities and call for stopping the spread of COVID-19. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: —…
Engelhart promoted to VP/GM for WKOW-TV

Anna Engelhart, Station Manager at WKOW-TV in Madison, is being promoted to Vice-President and General Manager. Engelhart joined WKOW in 2005 and was involved in both local and corporate sales efforts before being named WKOW’s Business Manager and Station Manager….
More than 500 kids gather treats from WWIS event

WWIS Radio in Black River Falls found a way to share Halloween spirit in the community by hosting a drive-thru trick-or-treat event. The station helped prepare goodie bags for the WWIS Radio and Hansen’s IGA Drive Thru Trick or Treat…
Don’t let awards season creep up on you

Hello broadcast operations, and especially newsrooms, across Wisconsin. As the very bizarre year of 2020 heads into the home stretch I first hope that you, your families and friends, are well and staying safe. Whether it’s a TV station, or…
Student navigates college as an aspiring broadcast journalist

Be persistent. It’s a simple phrase, but one Gretchen Gerlach lives and breaths right now as she’s wrapping up her senior year at UW-Madison. If worrying about the pandemic isn’t exhausting enough, Gerlach has taken on several experiences to prepare…
Prepare for an unprecedented holiday shopping season

Since March, has there been anything in our lives that passes for “normal?” The onslaught of COVID-19 has upended everything – the way we comport ourselves in public, family gatherings, our work lives, the way we educate our kids, and…

