WISN-TV raises $137K for Salvation Army
For the first time ever, WISN 12 and The Salvation Army joined forces for the ‘#RescueChristmas’ fundraiser. It provides toys, along with food, clothes, and shelter services, to children and families in need across southeastern Wisconsin. From Dec. 7 through…
Madison station delivers holiday cheer
A Madison radio stations lifted the spirits of those in need during the holiday season with its annual 12 Trees of Christmas event. WOLX-FM asked listeners to nominate someone they know who is struggling through the holiday season to receive…
Twin Cities, western Wisconsin radio owner dies
Greg Borgen, the owner and president of Borgen Broadcasting, died unexpectedly on Dec. 21. Borgen owned classic hits station WDGY in Hudson and Spanish language station WREY in the Twin Cities. He was a second-generation broadcaster and served on the…
Station makes $5,000 donation to rescue mission
A radio station operated by QueenB Radio in Platteville is making a $5,000 donation to a rescue mission. Super Hits 106 (KIYX-FM) in Dubuque presented the donation Dec. 8 to the Dubuque Rescue Mission. It was awarded through the Morgan…
Listeners come through for homeless shelter
A radio station in Manitowoc collected three carloads worth of donations for a local homeless shelter. WOMT’s Hope Tree campaign promoted listeners to donate 43 blankets, 98 personal care items, 72 articles of clothes, and more including monetary donations, a…
WKOW-TV remembers long-time photographer
A long-time photographer at WKOW-TV in Madison is being remembered after more than 30 years in broadcasting. Mike Kellogg, 65, died Friday with his wife Mary by his side after a prolonged illness. Kellogg began work with WKOW-TV in the…
Think differently about your 2021 budget
I truly learned about budgeting when I walked into a department head meeting at my first major market radio station a month after I became the program director. The general manager announced it was time to budget for the next…
Weekly Radio Addresses ask Wisconsinites to drive safely, continue effort against pandemic
This week’s Weekly Radio Addresses from Wisconsin’s Capitol ask Wisconsinites to drive safely and drink responsibly during the holidays and to continue taking precautions against the pandemic. These addresses are available for Wisconsin broadcasters to use as they see fit….
Retired Wisconsin TV manager dies
A retired broadcaster who worked in sales and management at numerous Wisconsin TV stations has died. Bruce Liljegren, 79, died in September. Liljegren grew up in Rock Island, Illinois and got his start in broadcasting at WHBF-TV, WHBF-AM, and WHBR-FM…
