NCSA/PEP program offers many benefits
The following information discusses some of the advantages offered by the NCSA/PEP programs that are run by the WBA and other state broadcasters associations. If your station is not airing the NCSA/PEP spots we send you, please give this article…
Wisconsin broadcasters represented at NAB Small Market TV Exchange
Wisconsin’s TV stations were represented this week at the NAB Small Market Television Exchange in Denver. During the conference, WBA President and CEO Michelle Vetterkind caught up with Morgan Murphy Media owner Elizabeth Murphy Burns and NAB Executive Vice President,…
Wausau area broadcasters help raise money for families of shooting victims
TV and radio stations in the Wausau area were part of a fundraising effort to benefit the families of four people who were killed in a string of shootings in the Wausau area. The four people were killed March 22 in…
EEO credit available by supporting WBA Foundation Scholarship
Your WBA can help you earn non-job vacancy specific menu option initiative credits for EEO compliance through support of WBA Foundation scholarships. The scholarships are offered to worthy students on an annual basis. The application process is currently underway with…
NAB President, CEO extends contract to 2023
The National Association of Broadcasters has extended the contract of president and CEO Gordon Smith through March 31, 2023. Smith became the NAB’s CEO in November 2009, succeeding David Rehr, who resigned suddenly in March of that year after three-and-a-half years…
Jingles from 1964 promote radio
Check out these great NAB radio jingles from May 1964.
School supply drive helps Milwaukee students
Thousands of Milwaukee area students will benefit from a TV station’s annual school supply drive. WISN-TV raised more than $67,000 in its fifth annual Class Act School Supply Drive to benefit Milwaukee Public School District students. In addition to monetary…
Updates made to WBA awards program
A new brochure shows the changes for the next round of the Wisconsin Broadcasters Association Awards for Excellence program. If you haven’t yet gotten it in the mail, you can find it here. What a great event this has evolved into,…
Wisconsin stations send relief to Hurricane Harvey victims
Numerous radio and TV stations in Wisconsin have stepped up to help victims of Hurricane Harvey. Here are a few of the efforts to raise money and collect supplies: WKOW-TV in Madison partnered with the Wisconsin chapter of the American…
