La Crosse area veteran broadcaster dies
A La Crosse area broadcaster is being remembered for a long career and community involvement long past his retirement. David Peschau died Oct. 15 at his home. He was 70. After starting his career as a teacher, Peschau worked for…
WBA debates bring statewide attention to key races
The WBA Foundation held two statewide political debates in October highlighting the major party candidates in the race for Governor and the U.S. Senate. The Wisconsin Association of Independent Colleges and Universities sponsored the debates. U.S. Senate candidates Sen. Tammy…
Lippold remembered as teacher, mentor, Hall of Famer
A man who helped to form and guide thousands of students during his 55 year academic and broadcast career has died. Henry Lippold died Saturday at Mayo Clinic Health System in Eau Claire. He was 89. Lippold started his career…
NAB releases toolkit for reporting on religion
The National Association of Broadcasters (NAB) and the NAB Education Foundation this week released its new Reporting on Religion toolkit. The website provides guidelines and recommendations for local radio and television station newsrooms, as well as journalism students, for covering…
Velic named to PD position at ‘The Hog’ in Milwaukee
Seasoned music director and longtime on-air personality, Borna Velic, was named program director at 102.9 The Hog (WHQG) in Milwaukee. He fills the seat vacated by Joe Calgaro. Velic spent his career in the Midwest working in rock radio, leaving…
Journalists host post-election discussion in Madison
The Madison chapter of the Society of Professional Journalists is partnering with UW-Madison’s Center for Journalism Ethics to host a panel discussion Nov. 7 on journalism ethics and the challenges of covering politics in highly polarized times. The event — which is…
Wisconsin gubernatorial candidates appear in first televised debate
Wisconsin gubernatorial candidates Gov. Scott Walker and State Superintendent Tony Evers debated Friday night in Madison at a one-hour televised event sponsored by the WBA Foundation with funding provided by the Wisconsin Association of Independent Colleges and Universities. It was…
It’s time to show clients their advertising investment worked
One of the most challenging questions a media salesperson can be asked is, “How do I know advertising on your station worked?” For most broadcasters today, there is no definitive answer to that question. Historically, radio and television stations have…
Preparations underway for WBA gubernatorial debate
The panelists for the WBA Foundation’s gubernatorial debate on Friday night are meeting Thursday to finish preparing questions for the candidates, Gov. Scott Walker and State Superintendent Tony Evers. The debate will be held at WMTV-TV in Madison. WBA Hall…
