Wausau stations raise $100K for charity

Wausau TV stations WSAW-TV and WZAW-TV raised $100,091 during its annual Share Your Holidays Campaign. The money was donated to The Salvation Army of Wausau and The Neighbors’ Place. The total broke the previous record of $100,001 which was set…
Stations gather donations for animal shelter

A group of six radio stations in Manitowoc gathered more than 400 items and donations to support a local animal shelter. Seehafer Broadcasting used Operation Santa Paws to collect food, toys, cleaning supplies, treats, litter and $5,432 to support the…
Digital resources in 2020 will focus on digital revenue

For the past several years, Jacobs Media has provided the Digital Hotline to WBA members. In this role, we have taken your questions on all things digital, including social media, mobile applications, email database marketing, and more. We’ve attended your…
Winchester to handle traffic, afternoons in La Crosse

La Crosse Media Group named Travis Winchester to the newly created position of traffic coordinator and afternoon host for Country WQCC (Kicks 106.3). Winchester joined La Crosse Media Group in 2018 following full and part time stops at Mid-West Family…
Weekly Radio Addresses focus on legalizing medical cannabis, water quality task force

This week’s Weekly Radio Addresses from Wisconsin lawmakers the focus is on legalizing medical cannabis and the Speakers Task Force on Water Quality. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries…
Local newsrooms strive to inform communities without bias

My name and email address is listed at the top of the station management contact page on our station website so viewers tend to send me the most emails with their questions or concerns. I get comments about anything you…
More than 1,500 entries submitted for WBA Awards

Wisconsin’s radio and TV stations have submitted 1,559 entries to the Wisconsin Broadcasters Associations Awards for Excellence. The submission deadline for the 2019 awards was Wednesday night. A total of 127 stations submitted entries, up from 123 last year. Stations…
Panelists announced for podcasting session

Four panelists will be part of a session in Madison for broadcasters interested in finding out what others are doing with podcasting to reach new audiences. The following will sit on the panel on Jan. 28 at the Madison Concourse…
Grant takes new approach to supporting future of broadcasting

While the WBA’s scholarships continue to support students looking to start a career in broadcasting, one of our scholarships is changing to a grant aimed at helping young broadcasters who might want help paying down their student debt. The Results…

