Linda Baun’s dedication will leave permanent mark on your WBA

To say that it’s difficult to summarize all the ways in which our Linda Baun has left her mark on your WBA is an understatement… Lin has given 14 years of dedicated service to your WBA. She’s earned her reputation…
Meteorologist Daji Aswad joins WISN-TV

Meteorologist Daji Aswad is joining WISN-TV’s Weather Watch 12 team. Aswad will join anchor Ben Wagner on weekend evening newscasts at 5 p.m., 6 p.m. and 10 p.m. on Saturdays, along with Sundays at 5:30 p.m. and 10 p.m. She…
Chairman Pai to appear at virtual Broadcasters Clinic, agenda released

FCC Commission Chair Ajit Pai is scheduled to appear at the WBA’s virtual Broadcasters Clinic. The three day conference will take place online Oct. 13-15. The virtual Clinic will include three days of sessions about the latest developments in broadcast…
Respond to pandemic’s ripple effects with solutions

No business category (except for possibly airlines) has felt the effects of the COVID-19 pandemic like broadcasters. As entire communities shut down, ad budgets disintegrated, virtually overnight. Many of us have lived through economic downturns and thought the Great Recession…
Weekly Radio Addresses discuss school reopening and student debt

This week’s Weekly Radio Addresses from Wisconsin’s Capitol touch on the topics of school reopening during the pandemic and the Governor’s Task force on Student Debt’s final report. These addresses are available for Wisconsin broadcasters to use as they see…
No need to reinvent the wheel… but don’t be the dinosaur

I started my career as an account executive. I helped create effective commercials and advertising schedules for clients. It will always be one of the most rewarding aspects of my career. Since then, I have always been the person in…
WBA Awards to recognize momentous work done in 2020

Greetings from the WBA’s Awards Committee. Yes, we’re still here. And yes, we’re already working on the Awards of Excellence for 2021. First, I would like to thank everyone who participated and watched our very first virtual awards gala. 2020…
WBA members adopt revised bylaws

The member stations of the WBA this summer approved changes to the WBA bylaws. The changes were initially approved at the WBA Winter Conference and the second vote was to occur at the membership meeting at the Summer Conference. Because…
Career broadcast engineer Gary Mach dies

A broadcast engineer with a career spanning nearly six decades has died. Gary Mach died Sunday at his home in Green Bay. He was 78. During his career, Mach worked every level of support from staff engineer to corporate engineer….

