In the News Archive

Winnekins named National Farm Broadcaster of the Year

Durand broadcaster Brian Winnekins is being recognized by the National Association of Farm Broadcasters as the 2020 Farm Broadcaster of the year. Winnekins was awarded Friday during a virtual NAFB convention. The award, established in 1969, recognizes individuals who have…

Want to anchor? Now is your chance
Heather Poltrock

I’ve worked a WSAW-TV for nearly 13 years.  In that time I’ve done just about every job in the newsroom—on air and behind the scenes. I’ve never been a fulltime anchor or reporter, but have anchored and reported on holidays….

Weekly Radio Addresses focused on response to pandemic

This week’s Weekly Radio Addresses from Wisconsin’s Capitol are focused on the state’s response to the COVID-19 pandemic. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Speaker Robin…

The verbal fire drill
Heather Poltrock

There is no feeling worse than being unprepared. In broadcasting, preparation is everything. I remember the first time I filled in at the assignment desk. I’d been at the station about two years, but had really never the been the…

Walker Broadcast Management Institute delayed to 2022

The Walker Broadcast Management Institute scheduled for April 2021 will be postponed to April 2022. The WBA Foundation Board voted unanimously to again delay the three-day session because of the ongoing pandemic. The Institute is hosted on the University of…