In the News Archive

Radiothon effort for St. Jude hits $1M mark

Milwaukee radio station FM106.1 (WMIL-FM) raised more than $215,000 for St. Jude Children’s Research Hospital, pushing it past a total of $1 million raised for the hospital over five years. The fifth annual two-day St. Jude Radiothon featured FM106.1’s on-air…

Student Awards competition opens today

The WBA Student Awards for Excellence competition opens today and closes Jan. 15 at 4 p.m. CT. Students can submit their work here. High school students are also invited to participate in the high school award categories. Award categories remain unchanged…

WISN-TV breaks food drive record

Milwaukee TV station WISN-TV raised a record $301,002 for local families during its annual “Food for Families” campaign. The station partnered with Hunger Task Force to hold the drive which was held online because of the pandemic. “A huge ‘thank…

E-Charisma measures your online presence

Another new term for 2020:  E-Charisma! Your presence in real life meetings and your presence in zoom meetings are not equal. While physical charisma and body language can influence in person meetings, this aura is more difficult to replicate over the internet….

Broadcast selling during a pandemic
Cory Gylock

If you’re a veteran broadcast seller, you already know sales is hard but also incredibly rewarding work. If you’re a new young professional in broadcast selling, you probably think selling is nearly impossible even in perfect conditions. Enter pandemic here….

WBA awards competition begins today

Competition for the 2020 WBA Awards for Excellence begins today. Stations can now submit award entries through BetterBNC. All entries must be submitted by Jan. 6, 2021 at 6 p.m. CT. Take note of the new deadline time, which is…