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2026 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you have had a great first half of the year, and that you have been saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see…
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Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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WBA Foundation announces dates for gubernatorial, U.S. Senate debates
UPDATED: The date of the gubernatorial debate was changed and is now Oct. 19 at 8 p.m. Read more here. The WBA Foundation Board will continue its 30-year tradition of holding statewide televised debates for Wisconsin’s voters by airing debates in the Wisconsin Governor and the U.S. Senate races. Gubernatorial candidates Republican Gov. Scott Walker…
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Video: Email Marketing for Broadcasters
The WBA and Jacobs Media are teaming up to bring members a video series aimed at helping stations build their digital strategies. The seventh video titled “Email Marketing for Broadcasters” is available now in the WBA website’s Members Only section and in the videos section of the WBA app. The videos are produced by Jacobs…
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New rock station on the air in SW Wisconsin
Dodge Point Broadcasting is on the air with a new rock station for southwest Wisconsin. 96.9 Z-Rock is based in Dodgeville and has new call letters WZRK. The new station is a sister station of Outlaw Country D99.3.
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Montotos profiled by Univision
The couple behind La Movida Radio in Madison was profiled this week by Univision. WBA Board member Lupita Montoto and her husband, Luis, started the radio station that is now part of Mid-West Family in Madison. It was twice named WBA Station of the Year, including the most recent round of awards given out in…
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WBA Hall of Famer, pioneer for women in broadcasting dies
Jean Gitz Bassett, one of the first women broadcast station owners/managers in the nation and a member of the WBA Hall of Fame, has died. Her broadcast career spanned over a 28 year period, beginning in 1955 at KRDO-AM, Colorado Springs and KOIA-AM, Des Moines. Gitz Bassett became part of a partnership that purchased WLCX-AM,…
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WISN-TV adds 11 a.m. newscast
WISN-TV in Milwaukee is adding a new one-hour weekday newscast at 11 a.m. “WISN 12 News at 11 a.m.” will begin Sept. 10. Melinda Davenport will anchor the new newscast with meteorologist Sally Severson. “We’re very excited to expand our news into a new daypart, and provide our viewers with more opportunities to receive WISN 12’s important…
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DOJ suggests fees for copies of public records
The Wisconsin Department of Justice on Wednesday issued a release in response to concerns about rising fees for access to public records and suggesting fees for records custodians. Here are some key quotes: “Copying fees should be based on the actual costs of the copy machine or contract, and the… – MORE –
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WORT Board President to join panel discussion on station safety
WORT-FM Board President Dave Devereaux-Weber will join a discussion about personal and station safety for broadcasters at the Broadcasters Clinic. WORT was the scene of a shooting this weekend that left a DJ injured. Devereaux-Weber will appear at the Oct. 17 panel discussion at the WBA Broadcasters Clinic at the Madison Marriott West. The panel…
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Agenda announced for next Walker Broadcast Management Institute
The agenda for the 2019 Walker Broadcast Management Institute has been released. The three-day institute will be held April 2-4 at the UW Business School in Madison. The Walker Broadcast Management Institute is now in its 22nd year, having completed its first seven 3-year management education cycles in 2018. The 2019 Institute marks the beginning…
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Schibbelhut named GM at Fond du Lac stations
Marty Schibbelhut was named general manager for Mountain Dog Media’s KFIZ-AM and WFON-FM in Fond du Lac. Schibbelhut has more than 30 years of experience in the radio industry with experience as talent, marketing sales management, and director of sales all over the Midwest, and most recently as the owner of Martini Media, and B104online.com.…
