News Archive

  • Podcast: The State of Spanish Radio: Its Future and Relevance

    Podcast: The State of Spanish Radio: Its Future and Relevance

    Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.

  • WBA joins DC fly-in to keep AM radio in every vehicle
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    WBA joins DC fly-in to keep AM radio in every vehicle

    Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…

  • YP of the Month ‘excels in leadership’
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    YP of the Month ‘excels in leadership’

    A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…

  • Jowett Fellowship recipient wants radio to excel with video
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    Jowett Fellowship recipient wants radio to excel with video

    A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…

  • WBA Foundation announces date for gubernatorial debate

    WBA Foundation announces date for gubernatorial debate

    The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…

  • New photos available from WBA Hall of Fame induction

    New photos available from WBA Hall of Fame induction

    New professional photos from the 2018 WBA Hall of Fame induction are now available. The images are below. The WBA inducted Chris Lytle, Tom Koser, Gary Timm, and Bob Smith at the Hilton Milwaukee City Center during the WBA Summer Conference. Their induction videos are available by clicking on each of their names.

  • Summit explores future TV technology
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    Summit explores future TV technology

    The WBA is supporting a summit underway in Columbus, Ohio that explores the coming deployment of ATSC 3.0 technology. The ATSC 3.0 Midwest Next-Gen Summit features helpful, practical information regarding the deployment of ATSC 3.0, plus insightful discussion about opportunities for viewers and advertisers. FCC Commission Michael O’Rielly attended the first day of the conference.…

  • WBA Summer Conference returns to Milwaukee

    WBA Summer Conference returns to Milwaukee

    The WBA Summer Conference returned to Milwaukee last week and celebrated at the home of the WBA Hall of Fame at the Hilton Milwaukee City Center. Here are the highlights: Golfers traveled on Wednesday to Fire Ridge Golf Club in Grafton to enjoy some time on the course for the annual WBA golf tournament. At…

  • Wisconsin issues first ‘Green Alert’
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    Wisconsin issues first ‘Green Alert’

    The Wisconsin Department of Justice issued on June 20 its first Green Alert to help find a missing veteran. The missing veteran was later found safe. The Wisconsin DOJ issues Green Alerts as a non-EAS alert using the Wisconsin Crime Alert Network (WCAN) dissemination via email, text, fax, website, etc. This is the same WCAN dissemination…

  • Steinhart wins raffle at WBA Summer Conference

    Steinhart wins raffle at WBA Summer Conference

    WISN-TV Director of Engineering Jim Steinhart, won $840 at the WBA Foundation’s 50/50 Raffle at the exhibitor reception during the WBA Summer Conference. Another $840 was raised for the WBA Foundation. Thank you to all supporters of the WBA Foundation.

  • Video: Social Media for Broadcasters
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    Video: Social Media for Broadcasters

    The WBA and Jacobs Media are teaming up to bring members a video series aimed at helping stations build their digital strategies. The fourth video titled “Social Media for Broadcasters” is available now in the WBA website’s Members Only section and in the videos section of the WBA app. The videos are produced by Jacobs…

  • How to get digital buy-in from others in your company
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    How to get digital buy-in from others in your company

    I was in Milwaukee during the WBA Summer Conference for one-on-one digital strategy sessions with a number of Wisconsin broadcasters. I met with general managers, sales managers, program directors, and digital directors. Over and over again, I heard from people who faced the same challenge: How to get their colleagues to buy in to the…

  • Milwaukee stations to broadcast debate of GOP Senate candidates
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    Milwaukee stations to broadcast debate of GOP Senate candidates

    The University of Wisconsin-Milwaukee’s Mainstage Theatre will be the setting for the first broadcast debate in the Wisconsin race for U.S. Senate. All five Republican candidates have agreed to participate – Charles Barman, George Lucia, Griffin Jones, Kevin Nicholson and Leah Vukmir. The debate will air live on Thursday, July 26 from 6-7 p.m. on…

  • Young Professionals restock at Toolbox event
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    Young Professionals restock at Toolbox event

    More than 50 people came out Friday for a first-of-its-kind event put on by the WBA Young Professionals Committee. The Toolbox was a one-day young professional conference held at the Hilton Milwaukee City Center featuring a range of speakers and panels that focused on timely topics that are challenging young professionals every day. Speakers talked…

  • WBA Hall of Fame photos, videos available

    WBA Hall of Fame photos, videos available

    The WBA Hall of Fame welcomed four new inductees at the Summer Conference. Here are some of the early photos. Come back soon to find our professionally taken photos of the event. Check out the induction videos here:                                  …