News Archive

  • Podcast: The State of Spanish Radio: Its Future and Relevance

    Podcast: The State of Spanish Radio: Its Future and Relevance

    Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.

  • WBA joins DC fly-in to keep AM radio in every vehicle
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    WBA joins DC fly-in to keep AM radio in every vehicle

    Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…

  • YP of the Month ‘excels in leadership’
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    YP of the Month ‘excels in leadership’

    A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…

  • Jowett Fellowship recipient wants radio to excel with video
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    Jowett Fellowship recipient wants radio to excel with video

    A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…

  • WBA Foundation announces date for gubernatorial debate

    WBA Foundation announces date for gubernatorial debate

    The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…

  • Weekly Radio Addresses focus on dark store loophole, state of the state
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    Weekly Radio Addresses focus on dark store loophole, state of the state

    This week’s Weekly Radio Addresses from Wisconsin lawmakers focuses on the dark store loophole and the state of the state. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — Sen. Mark Miller in this week’s Dem radio address slammed Senate Republicans for “cow-towing” to…

  • Sullivan to lead stations in Denver

    Sullivan to lead stations in Denver

    The head of Entercom stations in Madison and Milwaukee, Chuck Sullivan, has been named Senior Vice President and Market Manager for Entercom Denver. Sullivan will take his new position on Feb. 3. “Chuck is a driven and talented leader who has had great success leading Entercom’s Madison and Milwaukee markets,” said Doug Abernethy, Regional President,…

  • Seehafer remembered as broadcaster with positive attitude

    Seehafer remembered as broadcaster with positive attitude

    WBA Hall of Famer and livelong broadcaster Don Seehafer is being remembered as a career broadcaster with a positive attitude. Seehafer died Tuesday. He was 84. In 1952, while still in high school, Seehafer began his broadcasting career as a sports announcer in his hometown of Marshfield, Wisconsin at WDLB radio. He also served stints…

  • Weekly Radio Addresses focus on adoption, criminal justice reform

    Weekly Radio Addresses focus on adoption, criminal justice reform

    This week’s Weekly Radio Addresses from Wisconsin lawmakers focus on the Speaker’s Task Force on Adoption and criminal justice reform. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — State Rep. Evan Goyke in this week’s Democratic radio address slammed Republicans for not taking…

  • WBA searches far, wide for awards judges

    WBA searches far, wide for awards judges

    After all your award entries are submitted for the WBA Awards, you might ask yourself who will be judging the results of your hard work. Your WBA makes sure award entries are being judged by professional broadcasters who can review your entries impartially. Once submitted, your entries are judged by professional broadcasters in a rotating…

  • Sheffield, Kaul to headline WBA Winter Conference

    Sheffield, Kaul to headline WBA Winter Conference

    UW Volleyball Head Coach Kelly Sheffield and Wisconsin Attorney General Josh Kaul will speak at the business luncheon during the upcoming WBA Winter Conference in Madison. The conference will be held Jan. 29 at the Madison Concourse Hotel and is also part of the WBA State Legislative Day. In six years at Wisconsin, Kelly Sheffield…

  • Campaign sets record, raises 4.67 million meals

    Campaign sets record, raises 4.67 million meals

    A Madison TV station’s annual holiday campaign to fight hunger broke a record for a third straight year. NBC15 (WMTV-TV) raised 4.67 million meals during its Share Your Holidays campaign, topping the 4.5 million meal goal set for the 24th annual campaign. The campaign benefits Second Harvest Food Bank of Southern Wisconsin which serves 16…

  • Wausau stations raise $100K for charity

    Wausau stations raise $100K for charity

    Wausau TV stations WSAW-TV and WZAW-TV raised $100,091 during its annual Share Your Holidays Campaign. The money was donated to The Salvation Army of Wausau and The Neighbors’ Place. The total broke the previous record of $100,001 which was set in 2018. “I’m so overwhelmed,” Jeff Thelen, WSAW anchor and campaign coordinator said. “The generosity…

  • Stations gather donations for animal shelter

    Stations gather donations for animal shelter

    A group of six radio stations in Manitowoc gathered more than 400 items and donations to support a local animal shelter. Seehafer Broadcasting used Operation Santa Paws to collect food, toys, cleaning supplies, treats, litter and $5,432 to support the Lakeshore Humane Society. One anonymous donor brought a donation of $5,000 to the station. Listeners…

  • Digital resources in 2020 will focus on digital revenue
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    Digital resources in 2020 will focus on digital revenue

    For the past several years, Jacobs Media has provided the Digital Hotline to WBA members.  In this role, we have taken your questions on all things digital, including social media, mobile applications, email database marketing, and more. We’ve attended your conferences, conducted webinars, and taken your phone calls in order to help Wisconsin broadcasters identify…