Applying your skills elsewhere
Recently laid off or working reduced hours? You may be seeking your next broadcast opportunity but unsure what to do in the meantime or how valuable your skillset is in other industries. Broadcast experience helps develop multiple soft skills that…
Now is the time for YPs to consider refinancing student loan debt
One of the most grown-up things I have ever done is refinance debt. In a nutshell, it means you transfer debt to another lender or stick with the same lender to agree to new terms. In 2020, I refinanced my…
Gear up! Breaking News! You’re going live
Large police presence. Raise your hand if you’ve uttered those words once or twice. I cannot think of a story harder to tell than the one where you have no information. I’ll set the scene: Newsroom phone rings. It’s a…
Making the most of an overnight work schedule
“When do you go in?” If you’ve ever worked a morning show shift you’ve likely been asked that question with a look of disgust from inquiring minds. Kassandra Sepeda has anchored Sunrise 7 in Wausau for nearly four years and…
Learn about tools you need to get hired
As December (or May) graduates shake off their holiday lethargy and sharpen their focus on finding a job, organization is key. The Poynter article “Tools to find, track and level-up job applications” shared a lot of good advice I wish…
Learn the secrets to being a great salesperson
Over the course of my career, I’ve learned that there is truly no secret to being a great salesperson. In my experience, it takes hard work and a willingness to keep pushing forward, meeting each client where they’re at, and…
E-Charisma measures your online presence
Another new term for 2020: E-Charisma! Your presence in real life meetings and your presence in zoom meetings are not equal. While physical charisma and body language can influence in person meetings, this aura is more difficult to replicate over the internet….
Broadcast selling during a pandemic
If you’re a veteran broadcast seller, you already know sales is hard but also incredibly rewarding work. If you’re a new young professional in broadcast selling, you probably think selling is nearly impossible even in perfect conditions. Enter pandemic here….
Want to anchor? Now is your chance
I’ve worked a WSAW-TV for nearly 13 years. In that time I’ve done just about every job in the newsroom—on air and behind the scenes. I’ve never been a fulltime anchor or reporter, but have anchored and reported on holidays….
